Publicis Media’s Mediavest | Spark has rebranded as Spark Foundry. Among other things, this move underscores the startup culture that Publicis Media nurtures. Since coming together as Mediavest | Spark in March 2016, the agency has added several businesses including BEL Groupe (Global), MTV, KFC,… Read More
Publicis Media Middle East has elevated Amer El Hajj to Chief Investment Officer from his previous role of EVP Group Trading & Commercial Managing Director. The development is effective immediately. “Amer’s proven track record for successfully leading large scale initiatives, supporting all market’s commercial requirements… Read More
A total of 50 entries have made it to the Media Lynx category at the Dubai Lynx International Festival of Creativity 2017. Much as is seen in the other specialist categories, every year, in the media category as well, the larger portion of shortlisted work… Read More
I will be meeting the biggest visionaries, techies and creative thinkers of the world at the largest global digital marketing event of the year — dmexco 2016. I am eager to see the latest tech innovations, smart strategies and news for the business this year.… Read More
