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Raja Trad

Publicis Communications’ Raja Trad Sets Course For An Aggressive 2016

Publicis Communications’ Raja Trad Sets Course For An Aggressive 2016

8 years ago by AM News DeskAdvertising

Publicis Groupe’s businesses in the Middle East and North Africa region have bucked any decline trend that the market witnessed in 2015 or that the holding company itself experienced globally. For Raja Trad, CEO, Publicis Communications Middle East, the year 2016 will build on this… Read More

Almarai Sets Social Media On Fire In KSA With Film On Breastfeeding

Almarai Sets Social Media On Fire In KSA With Film On Breastfeeding

9 years ago by Zeba MahmudAdvertising

Almarai, a prominent dairy product player in the Arab world, is creating quite the buzz with its recent film on breastfeeding. In partnership with its agency Leo Burnett KSA, Almarai launched the campaign last month. Within a week of launch, the film became the second… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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