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Retail Leaders Circle MENA Advises ‘Reimagining’

Retail Leaders Circle MENA Advises ‘Reimagining’

3 years ago by AM News DeskDigital

New technologies have changed the way consumers shop today. As consumer sentiment and spending habits evolve, the dominance of digital has transformed the modern shopping experience. This week, 250 industry players will gather in Dubai for the Retail Leaders Circle MENA to analyze recent trends,… Read More

Ecommerce Platform Noon Launches In UAE

Ecommerce Platform Noon Launches In UAE

3 years ago by Kiran KidwaiAM Unicorns

After a delay of nine months, the much talked about Noon website has opened up to the public on September 30. The scheduled launch of the USD 1 billion commerce platform was in the month of January but unexpected delays in operations led to the… Read More

Millennial UAE Shoppers Want Brands To Know Them

Millennial UAE Shoppers Want Brands To Know Them

4 years ago by Sana MahmudMarketing

Retailers need to know more about the newest generation of shoppers, accordingly build real loyalty with Millennials. Research from global loyalty marketing agency, ICLP, finds that while shoppers over 30 years of age want to build a mutual relationship with their favorite brands, Millennials want brands… Read More

Virtual, Augmented Reality ‘Buzzword’ For Marketers In 2017

Virtual, Augmented Reality ‘Buzzword’ For Marketers In 2017

4 years ago by Sana MahmudDigital

Artificial Intelligence and Virtual Reality seems to be the buzzword for the year 2017. The two are set to offer viable ways for brands to engage emotionally with consumers this year, according to global marketing intelligence service, Warc. VR and AR have been identified in… Read More

Spending Expected To Increase As Dubai’s Private Sector Grows

Spending Expected To Increase As Dubai’s Private Sector Grows

5 years ago by Sana MahmudMarketing

The private sector is Dubai is showing significant growth since last year March, according to the latest Emirates NBD Dubai Economy Tracker Index. The non-oil sector private economy has been seeing a boost since March 2016 when the growth index was recorded at 48.9. However, the… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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