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Volkswagen ME Uses Dynamic Ads To Increase Test Drives

Volkswagen ME Uses Dynamic Ads To Increase Test Drives

5 years ago by Zeba MahmudMarketing

Volkswagen Middle East partnered with Snapchat and Socialize to become an automotive brand outside of the US to test Dynamic ads, by launching the solution in Saudi Arabia. This gave Snapchatters in the Kingdom the opportunity to sign up to test out three iconic Volkswagen… Read More

Sony MEA Awards Social Media Duties To Socialize

Sony MEA Awards Social Media Duties To Socialize

7 years ago by Kiran KidwaiDigital

Following a multi-agency pitch earlier this year, Socialize has been awarded the digital communications and social media mandate for Sony across the Middle East and Africa (MEA) region. Socialize has been tasked with increasing awareness and interest around Sony’s products across televisions, audio, digital imaging,… Read More

OSN Gears Up For Game of Thrones, S7 With New Bot

OSN Gears Up For Game of Thrones, S7 With New Bot

8 years ago by Sana MahmudMedia

To launch the highly anticipated season 7 of Game of Thrones, OSN, in partnership with their social media agency, Socialize, has created a Facebook Messenger Bot in the region, allowing users to chat with the series’ most iconic characters and join the fight for the… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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