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The Good Note

JWT, FP7/ Lead MENA Wins At Global Warc Innovation Awards

JWT, FP7/ Lead MENA Wins At Global Warc Innovation Awards

9 years ago by Sana MahmudAdvertising

The winners of the global Warc Innovation Awards, recognizing innovative thinking that delivers tangible results, are revealed with J. Walter Thompson Beirut winning a Gold and FP7/MENA winning Silver and Bronze awards. MediaVest Spark has also won a joint Bronze at the platform. These are… Read More

Why Advertising For Good Is Sensible

Why Advertising For Good Is Sensible

11 years ago by Asma WangdeAdvertising

A good advertising campaign is one that attracts more customers, generates sales and at times, also manages the occasional award. While various reviews have been written on the relationships between ads and driving business objectives, increasingly ads for a cause are making the right statements.… Read More

J. Walter Thompson & Memac Ogilvy Shine In PR Lynx

J. Walter Thompson & Memac Ogilvy Shine In PR Lynx

11 years ago by Zeba MahmudAdvertising

Adding another Grand Prix to its kitty at the Dubai Lynx International Festival of Creativity, J. Walter Thompson’s ‘The Good Note’ for Bou Khalil Supermarché was celebrated also in the PR Lynx category. The agency has won two Golds in the category – for Dubai… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.arabianmarketer.ae and monthly print magazine The Arabian Marketer.

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