Facebook has rolled out its newest initiatives to help Arab content creators unleash their creativity at VIDXB, an annual gathering celebrating the world of online video. The all-new Facebook Creator App and the Facebook for Creators website will enable the easy creation of content and… Read More
With even more top brands, insights, and case studies, the dmexco Motion Hall, the international forum for video and moving-image screenings, will go into its second round in 2017. Thirteen national and international media companies will present strategies, content, and innovations on the impressive LED… Read More
Fact is, online video marketing is one of the fastest advertising segments in the world. Here’s another fact, in a recent marketing study performed by BrightRoll (who were acquired by Yahoo late last year) 25 percent of online marketers are in the opinion that it… Read More
Mobile devices and the visual web are making beauty more transparent and accessible than ever before for women in the UAE. This has led to the emergence of real women who are shaping beauty trends alongside established beauty brands and recognized industry experts. Facebook IQ… Read More
As the year 2015 comes to an end, it is the season for listing down some of the key trends that were seen in the marketing and advertising industry in the Middle East and North Africa region. Undoubtedly, the year 2015 is being considered as… Read More
As the news feed on Facebook is increasingly transforming into the new center of discovery for people worldwide, there is now a greater opportunity for marketers and brands to leverage on the power of video in their digital campaigns. Jonathan Labin, Head of Facebook, Middle… Read More
