Whenever vehicle production equipment fails at a BMW Group plant, every minute counts. The maintenance team must work quickly to identify and resolve the cause of the fault. Now, employees can ask the new digital AI assistant, “Factory Genius”, for help: It can suggest solutions… Read More
Google announced today the launch of Veo 3, Google’s state-of-the-art video generation model that enables people to bring their creative vision to life through a mesmerising combination of visuals and sound. Veo 3 is now accessible to all Google AI Pro subscribers across the region. … Read More
Always has launched a new campaign to spotlight a common but often unspoken challenge faced by women during their periods- the inability to sleep comfortably through the night. Built on the insight that 75% of women in the GCC wake up at night to change… Read More
Muscat Municipality officially launched the Muscat Municipality Design Competition 2025 with a site visit recently conducted by His Excellency Ahmed Al Humaidi, Chairman of Muscat Municipality. The visit marked the formal start of this landmark initiative, which is now underway and drawing global attention as… Read More
Aligning with growing demand for AI infrastructure, Khazna Data Centers (Khazna), a global leader in hyperscale digital infrastructure, today announced it is collaborating with NVIDIA to build AI factories in the MEA region. Following the high-profile visit of U.S. President Donald Trump to the UAE,… Read More
Newgen Software, a global provider of an AI-first digital transformation platform, announced its inclusion among “Notable Vendors” in Forrester’s The Digital Process Automation Software Landscape, Q2 2025 report, authored by Craig Le Clair et al. The Forrester report defined DPA software as “platforms that develop process… Read More
MassiveMusic Dubai, the Middle East’s leading, multi-award winning sonic identity and creative music agency, has appointed Julie Hanse as Director of Partnerships for the MENA region. With more than a decade of global music experience, Julie joins MassiveMusic as the company expands its team, client… Read More
Spark Foundry ME, part of Publicis Media Middle East, hosted an exclusive beauty summit on 22 May, bringing together LVMH beauty brands and leading media partners for a closed-door session focused on the future of beauty in the region. The event, curated by Publicis Media… Read More
Dentsu Sports International (DSI) and Merkle, dentsu’s leading customer experience management company, have been appointed as digital transformation partners by Al-Ittihad Club, one of the most iconic and decorated clubs in Saudi Arabian football. Following a victorious season in the Roshn Saudi Pro League, Al-Ittihad… Read More
UiPath (NYSE: PATH), a global leader in agentic automation, today announced the appointment of Sara Al-Alsheikh as Regional Vice President (RVP) and Managing Director for Saudi Arabia, Kuwait, and Bahrain, amid rising demand for AI-powered automation adoption across the Gulf. Based in Riyadh, Al-Alsheikh will… Read More
