Harman International has stated the acquisition of substantially all the assets of Savari® Inc. Savari’s software and hardware technology assure to enhance Harman’s automotive telematics and advanced driving assistance systems (ADAS) capabilities and expand the company’s strengths in 5G Edge, multi-access edge computing (MEC) and… Read More
The year 2020 was a challenging year for the entire digital advertising industry, with even the largest players like Google witnessing significant revenue drops amid the COVID-19 crisis. However, as millions of consumers shifted from brick-and-mortar stores to web shops, the entire market bounced back… Read More
Travelport launched a new visual identity, as part of the company’s first rebrand. “Travelport has transformed. We are now fully focused on what we do best connecting buyers and sellers that share our passion for delivering exceptional travel experiences. We are also embracing our strengths… Read More
PRovoke Media’s fourth Middle East Summit to take place virtually on March 3, 2021 focusing on the theme of Reset The Summit’s keynote session, a ‘manifesto for PR change’ says to feature GE Global chief communications officer Rania Rostom, Asda’a BCW president, Sunil John and… Read More
Reprise stated the appointment of Vincent Spruyt as Global Chief AI Officer, effective immediately. Mr Spruyt will lead the newly formed Artificial Intelligence (AI) group as well as the agency’s established team of Analytics experts. Mr Spruyt will be based in the agency’s Brussels office… Read More
Milestone Systems 16th annual Milestone Integration Platform Symposium (MIPS) 2021 to be held from March 1-2, 2021 which is said to be virtual and free of charge. The two day event is open to Milestone Systems partners, customers and media to explore the future of… Read More
Pinterest says to begin its first day of trading up 25% at $23.75. The platform is said to allow users to ‘pin’ posts to digital ‘boards’ on topics of interest. Pinterest stock has a market capitalization of US$52 billion and the company’s price-to-book ratio stands… Read More
Netflix has launched Downloads For You, a new feature that automatically downloads recommended shows or movies to your mobile device based on your tastes. You’re always in control of how much is downloaded to your device in two steps: • Go to the Downloads tab… Read More
Advertising spend on broadcast television (excluding political ads) fell by $34bn worldwide last year as the coronavirus paralyzed production and brands moved money into streaming platforms finds Warc, the international marketing intelligence service. As the broadcast TV market ebbed last year, advertiser funded video-on-demand (AVOD)… Read More
In support of cancer patients, Dabur Amla had launched a campaign titled ‘Strong Hair Stronger You’ in October 2020 in order to generate awareness and inspire women across UAE to donate their hair. Friends of Cancer Patients (FCOP) and Tips & Toes Salons had said… Read More
