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Author: Sana Mahmud

YouTube Launches Hub For Arab Female Creators – Batala

YouTube Launches Hub For Arab Female Creators – Batala

9 years ago by Sana MahmudDigital

YouTube has launched a new hub Batala just for female creators from the Middle East and North Africa (MENA) which features more than 100 female creators from the region. Announced during an event in Riyadh, the channel has more than 1,000 videos and is categorized… Read More

GITEX 2016: Top Headlines This Year

GITEX 2016: Top Headlines This Year

9 years ago by Sana MahmudAM Tech

The ongoing GITEX hosted some of the most forward looking technologies that promise to make an impact on all aspects of business, economy, payments and even marketing in the Middle East & North Africa (MENA) region. Some of the headlines include new launches from the… Read More

Facebook Names Naureen Mohammed As Head Of Brand Advertising MENA

Facebook Names Naureen Mohammed As Head Of Brand Advertising MENA

9 years ago by Sana MahmudDigital

Facebook has appointed Naureen Mohammed as Head of Brand Advertising at Facebook Middle East, North Africa and Pakistan. In her new role, Ms Mohammed will work on partnering with FMCG advertisers in the region, defining strategy and driving business outcomes, to ensure they reach their… Read More

GITEX 2016: Dubai Emerging Hub For Global Digital Startups

GITEX 2016: Dubai Emerging Hub For Global Digital Startups

9 years ago by Sana MahmudAM Unicorns

Dubai is increasingly the hub for Southeast Asian innovators expanding to emerging markets in the Middle East and Africa, according to experts speaking at GITEX Technology Week. Courtesy the increasing purchasing power, internet penetration, and online offerings, the ASEAN ecommerce market is set to grow… Read More

Nation Media Group Appoints The MediaVantage As ME Sales Rep

Nation Media Group Appoints The MediaVantage As ME Sales Rep

9 years ago by Sana MahmudMedia

Nation Media Group, an independent media house in East and Central Africa has appointed The MediaVantage, a Dubai-based international media sales representative, as its exclusive sales representative in the Middle East region. This comes on the back of a competitive pitch in September. The MediaVantage has… Read More

Kalian Branding Completes 7 Yrs; Adds To Leadership Team

Kalian Branding Completes 7 Yrs; Adds To Leadership Team

9 years ago by Sana MahmudMarketing

Following seven years of creativity and devotion to develop brands, KALIAN Branding, a boutique design consultancy is celebrating its success, and addition to its leadership team. Founded by Khatch Mikaelian in 2009, KALIAN Branding is a homegrown design branding agency and consultancy with international expertise.… Read More

MullenLowe MENA Names Shahbaz Zobairi As ECD

MullenLowe MENA Names Shahbaz Zobairi As ECD

9 years ago by Sana MahmudAdvertising

MullenLowe has made another addition to its leadership team in the Middle East & North Africa (MENA) region. The agency has tapped on Promoseven 360’s Shahbaz Zobairi as its new Executive Creative Director. Mr Zobairi brings over 19 years of through-the-line experience in a wide… Read More

Tech Will Become Human-Like To Engage Better: PHD BrainScape

Tech Will Become Human-Like To Engage Better: PHD BrainScape

9 years ago by Sana MahmudAdvertising

You can either be scared or excited about the opportunities the future presents, but you can’t sit this one out because it is coming sooner than you think: These were the words of caution from David Rowan, Editor of Wired UK and speaker at the seventh… Read More

Facebook Makes A Stronger Play For ‘Workplace’, Albeit With A Price Tag

Facebook Makes A Stronger Play For ‘Workplace’, Albeit With A Price Tag

9 years ago by Sana MahmudDigital

As Facebook continues to grow its presence both in people connecting with families and friends, and with organizations and businesses, it has also steadily worked in the past year to be part of the workplace for professional networking and communication. In an update to Facebook… Read More

Unilever, Nafham Partner To Up Online Learning In MENA

Unilever, Nafham Partner To Up Online Learning In MENA

9 years ago by Sana MahmudDigital

In an attempt to revolutionize the way children in the Middle East access education, Unilever has struck a partnership, facilitated by Digital Republic linked by Isobar, with Nafham. Nafham is a free online educational video platform that provides students with five to 20 minute crowd-sourced… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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