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Author: Sana Mahmud

Dentsu Aegis Takes A Look Inside The Consumer’s Mind

Dentsu Aegis Takes A Look Inside The Consumer’s Mind

10 years ago by Sana MahmudDigital

Most consumer behavior is reviewed through ratings and recommendations along with studying purchase patterns. It has become important for brands to know their consumers inside out to best serve their needs. In live with its vision to become 100 percent digital, Dentsu Aegis Network has… Read More

Omnicom’s Impact BBDO & DDB Dominate Radio Lynx

Omnicom’s Impact BBDO & DDB Dominate Radio Lynx

10 years ago by Sana MahmudAdvertising

It is a UAE show in the Radio Lynx category with 21 of 22 entries shortlisted from agencies in Dubai. Lebanon has one shortlist in the category. Two Omnicom agencies have featured the most in the Radio shortlist. Ten entries from Impact BBDO have made… Read More

Leo Burnett, Memac Ogilvy, Impact BBDO Compete In Promo & Activation

Leo Burnett, Memac Ogilvy, Impact BBDO Compete In Promo & Activation

10 years ago by Sana MahmudAdvertising

Leo Burnett’s Beirut and Dubai offices have collectively nabbed 11 places in the Promo and Activation Lynx shortlist. The agency has been selected for a number of its clients including Procter & Gamble, Mashrou’ Leila, Max and Samsung. Impact BBDO follows with seven shortlists for… Read More

38 Shortlists In Print & Outdoor Craft; Memac Ogilvy & JWT Lead

38 Shortlists In Print & Outdoor Craft; Memac Ogilvy & JWT Lead

10 years ago by Sana MahmudAdvertising

Memac Ogilvy has secured 15 entries in the Print and Outdoor Craft category at the ongoing Dubai Lynx International Festival of Creativity. While eight are from its Dubai office, the remaining are from its Doha office. The agency has been shortlisted for the work done… Read More

J. Walter Thompson, Impact BBDO Corner Highest Shortlists In Print Lynx

J. Walter Thompson, Impact BBDO Corner Highest Shortlists In Print Lynx

10 years ago by Sana MahmudAdvertising

A total of 31 entries have been shortlisted in the Print Lynx category. Of these, J. Walter Thompson has claimed 10 shortlists for the work done for Kinokuniya, Listerine, HSBC, Touch, Raseef22 and Kenwood. Impact BBDO follows with six shortlists, all for the work done… Read More

Memac Ogilvy & J. Walter Thompson Score Big In PR Lynx Shortlist

Memac Ogilvy & J. Walter Thompson Score Big In PR Lynx Shortlist

10 years ago by Sana MahmudAdvertising

Memac Ogilvy has a total of eight entries that have made it to PR Lynx shortlist. This includes seven from Memac Ogilvy Dubai and one from Memac Ogilvy Label Tunis. Memac Ogilvy has been shortlisted across several of its clients including  Roads And Transport Authority, … Read More

WPP Agencies – JWT, Memac Ogilvy, Y&R – Rule Outdoor Lynx Shortlist

WPP Agencies – JWT, Memac Ogilvy, Y&R – Rule Outdoor Lynx Shortlist

10 years ago by Sana MahmudAdvertising

With 16 entries in the Outdoor Lynx category, at the Dubai Lynx International Festival of Creativity, Memac Ogilvy Dubai and Doha have a significant lead over others. J. Walter Thompson follows with 12 entries and Y&R has six A total of 42 entries have made… Read More

Only 13 Make It To Mobile Lynx Shortlist; FP7/Dxb, 3SG-BBDO Lead

Only 13 Make It To Mobile Lynx Shortlist; FP7/Dxb, 3SG-BBDO Lead

10 years ago by Sana MahmudAdvertising

The Mobile Lynx category at the Dubai Lynx International Festival of Creativity has managed to see only 13 entries competing for the final awards. Both FP7/Dxb and 3SG-BBDO have cornered three entries each. Leo Burnett Dubai has two entries in the shortlist. The complete list… Read More

And It Is BBDO, Leo Burnett, FP7/ & Memac Ogilvy That Lead In Media Lynx

And It Is BBDO, Leo Burnett, FP7/ & Memac Ogilvy That Lead In Media Lynx

10 years ago by Sana MahmudAdvertising

In the Media Lynx category at Dubai Lynx International Festival of Creativity, the various BBDO agencies combined lead the total shortlist tally. UAE’s Impact BBDO has eight entries in the shortlist while BBDO Pakistan has three and 3SG-BBDO Ariana from Tunisia has two entries. Leo… Read More

Leo Burnett Scores Highest In Interactive Shortlists; Impact BBDO Follow

Leo Burnett Scores Highest In Interactive Shortlists; Impact BBDO Follow

10 years ago by Sana MahmudAdvertising

Of the 31 shortlists that have made it to the Interactive Lynx category at Dubai Lynx International Festival of Creativity, Leo Burnett MENA has 12 entries. Impact BBDO has seven shortlists. Bold Agency Riyadh and J. Walter Thompson Cairo have three shortlists each. The complete… Read More

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