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Omantel And Leo Burnett Dubai Introduce Maqroo: The First Arabic Dyslexia-Friendly Font

Omantel And Leo Burnett Dubai Introduce Maqroo: The First Arabic Dyslexia-Friendly Font

2 years ago by Sana MahmudAdvertising

Over 8.4 million people in the region are dyslexic. However, none of the 650 Arabic fonts that are used globally, are dyslexic-friendly. Even though Arabic is one of the oldest and most beautiful languages in the world with 12 million distinct words it is also… Read More

The Business Councils And Groups Host In-Person Speed Networking Event

The Business Councils And Groups Host In-Person Speed Networking Event

2 years ago by Asma WangdeAdvertising

AmCham Kuwait, in conjunction with the British Business Forum-Kuwait, Canadians in Kuwait, German Business Council, Indian Business and Professional Council, Lebanese Business Council-Kuwait, Portuguese Business Council-Kuwait, and Spanish Business Council – Kuwait successfully hosted a Speed Networking Event. The ABCK – AmCham Kuwait, in collaboration… Read More

ECI Highlights Growth And Sustainability In Global Trade Finance At The Berne Union Spring Meeting In Oslo

ECI Highlights Growth And Sustainability In Global Trade Finance At The Berne Union Spring Meeting In Oslo

2 years ago by Sana MahmudAdvertising

Etihad Credit Insurance (ECI), the UAE’s Federal export credit company, participated in the Berne Union Spring Meeting held in Oslo, Norway, from 23rd to 25th April, which explored the ECAs’ role in a rapidly changing global trade landscape and in fostering international trade. At the… Read More

Tiffany & Co x Snapchat Takeover Reaches Over 9.5 Million Users Within 24 Hours

Tiffany & Co x Snapchat Takeover Reaches Over 9.5 Million Users Within 24 Hours

2 years ago by Sana MahmudAdvertising

To strengthen the positioning of Tiffany & Co’s Lock collection in Saudi Arabia, the brand partnered with the Kingdom’s most used platform to activate a full funnel Snapchat takeover, utilizing the First Story, First Lens and First Commercial features, reaching over 9.5 million Snapchatters within… Read More

Publicis Groupe Middle East Achieves Rankings Milestones In Loeries Official Rankings

Publicis Groupe Middle East Achieves Rankings Milestones In Loeries Official Rankings

2 years ago by Asma WangdeAdvertising

Publicis Groupe Middle East recorded a number of major rankings achievements in the recently released Loeries Official Rankings.The Loeries Rankings filter into major global rankings such as the WARC Creative 100, Effectiveness 100 and Media 100 as well as Drum Global Rankings. Leo Burnett, Saatchi… Read More

Professor Asutay Receives Award Of IsDB Prize

Professor Asutay Receives Award Of IsDB Prize

2 years ago by Asma WangdeAdvertising

The first-place winner of the 2024 Islamic Development Bank (IsDB) Prize for Impactful Achievement in Islamic Economics, Professor Mehmet Asutay, received the award during a ceremony in Riyadh, Kingdom of Saudi Arabia. The award was presented by the IsDB Vice President (Operations), Dr. Mansur Muhtar,… Read More

New Balance Expands MENA Retail Footprint With First Store In Qatar

New Balance Expands MENA Retail Footprint With First Store In Qatar

2 years ago by Sana MahmudAdvertising

New Balance, the brand synonymous with running excellence opened its first store in Qatar this week, marking another key milestone in the brand’s regional commitment and journey towards expanding its retail footprint across MENA.  New Balance, in partnership with franchise partner, Alshaya, inaugurated the store… Read More

DHL Global Forwarding And TotalEnergies Complete The Solarization Of Seven DHL Sites In Dubai

DHL Global Forwarding And TotalEnergies Complete The Solarization Of Seven DHL Sites In Dubai

2 years ago by Sana MahmudAdvertising

DHL Global Forwarding, the leading provider of air, ocean and road freight services, and TotalEnergies have successfully solarized seven of DHL sites in Dubai, marking a new milestone in DHL’s sustainability journey to reduce logistics-related emissions to net zero by 2050. DHL Global Forwarding and… Read More

Mashreq Egypt And Visa Introduce Innovative Mashreq NEO Visa Card Featuring Visa Ambassador Mohamed Salah

Mashreq Egypt And Visa Introduce Innovative Mashreq NEO Visa Card Featuring Visa Ambassador Mohamed Salah

2 years ago by Asma WangdeAdvertising

Mashreq Egypt, in collaboration with Visa, a world leader in digital payments (“Visa”), proudly announce the launch of the Mashreq NEO Visa Card, marking a significant leap forward in the realm of mass banking in Egypt. This groundbreaking partnership brings together two industry leaders to… Read More

Landor Welcomes Back Designer & Artist Lara Assouad As Executive Creative Director

Landor Welcomes Back Designer & Artist Lara Assouad As Executive Creative Director

2 years ago by Asma WangdeAdvertising

Landor, world leading brand experts, announce the new appointment of Lara Assouad as Executive Creative Director for the Middle East, to ignite regional creativity and further strengthen the global creative vision. Lara will help to shape Landor’s creative initiatives from the Dubai studio, bringing with… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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