TikTok has announced the launch of the What’s Next Report 2023, the company’s third annual trend forecast. The global report, which includes data from the United Arab Emirates and Saudi Arabia, is designed to help marketers understand how consumer wants and needs will… Read More
Astra Tech (Astra), a UAE-based technology development group, has successfully acquired BOTIM, the MENA region’s leading VoIP (Voice over Internet Protocol) solution, to relaunch into an Ultra app. The support of $500 million in fundraising, led by G42, is accelerating the relaunch of BOTIM into… Read More
ArabyAds announced that it has further strengthened its leadership team with yet another key appointment of Imad Sarrouf, a seasoned ad-tech & digital media executive as CEO of ThePubverse – ArabyAds’ publisher monetization platform. Imad brings with him close to two decades of experience and… Read More
PayBy, a fintech innovator recently acquired by Astra Tech in August 2022, has been licensed by the Central Bank of the UAE to conduct Stored Value Facility (SVF) and Retail Payment Services (RPS) operations. The license represents one of the country’s highest levels of financial… Read More
Nutanix, a leader in hybrid multicloud computing, today announced that Mohamed Naser Al-Hajery & Sons Ltd. (MNH), one of Kuwait’s largest consumer services group, has leveraged Nutanix to enhance performance and availability of digital services and reduce TCO. Migrating to Nutanix ensures the performance and… Read More
Visa, the Official Payment Technology Partner of FIFA, today shared its final scorecard on commerce conducted at official FIFA venues during the FIFA World Cup Qatar 2022™ (Qatar 2022™) from November 20 to December 18. Visa spend data at FIFA venues found that by value,… Read More
As countries in the MENA region shift towards investing in digitally inclusive communities through leveraging digital technologies and improving their governments’ services, a “Digital Gap” has occurred, calling for a need for greater digital inclusion. This comes as per PwC Middle East’s latest report “Bridging… Read More
As the FIFA World Cup comes to a close, Snapchatters can relive its exciting moments in augmented reality with the last of Snap’s World Cup MENA AR experiences. To bring Snapchatters closer to the football action, Snapchat commissioned four regional AR developers – Mohamad El… Read More
Network International (Network), an enabler of digital commerce across the Middle East and Africa (MEA) region, has announced the appointment of Sandeep Chouhan as Group Chief Business Transformation and Technology Officer. Bringing global experience in spearheading Business and Technology Transformations at some of the world’s… Read More
New research published today from Boston Consulting Group (BCG) shows that while 94 percent of companies have big aspirations to deliver substantial and rapid impact from digital transformation, and companies plan to increase investment in digital transformation in spite of global economic headwinds, the majority… Read More
