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Digital Payments Took Center Stage At Fifa World Cup Qatar 2022

Digital Payments Took Center Stage At Fifa World Cup Qatar 2022

3 years ago by Sana MahmudAM Tech

Visa, the Official Payment Technology Partner of FIFA, today shared its final scorecard on commerce conducted at official FIFA venues during the FIFA World Cup Qatar 2022™ (Qatar 2022™) from November 20 to December 18.  Visa spend data at FIFA venues found that by value,… Read More

MENA Is Leveraging Digital Technologies To Bridge Digital Gap: PwC’s New Report

MENA Is Leveraging Digital Technologies To Bridge Digital Gap: PwC’s New Report

3 years ago by Sana MahmudAdvertising

As countries in the MENA region shift towards investing in digitally inclusive communities through leveraging digital technologies and improving their governments’ services, a “Digital Gap” has occurred, calling for a need for greater digital inclusion. This comes as per PwC Middle East’s latest report “Bridging… Read More

Uber Football Season Mobility: 2.6 Million Riders In Qatar, Airport Trips Rose By 61% In The UAE

Uber Football Season Mobility: 2.6 Million Riders In Qatar, Airport Trips Rose By 61% In The UAE

3 years ago by Kiran KidwaiDigital

As supporters from across the world packed their kits and headed to the region for the most exciting football season yet, Uber’s data reveals unprecedented travel and movement within Qatar and across the wider region. Throughout the tournament, the Uber app has worked to help… Read More

Snapchat MENA Developers Create Lasting AR Memories As  FIFA World Cup Ends

Snapchat MENA Developers Create Lasting AR Memories As FIFA World Cup Ends

3 years ago by Sana MahmudAM Tech

As the FIFA World Cup comes to a close, Snapchatters can relive its exciting moments in augmented reality with the last of Snap’s World Cup MENA AR experiences. To bring Snapchatters closer to the football action, Snapchat commissioned four regional AR developers – Mohamad El… Read More

Network International Appoints Sandeep Chouhan As Business Transformation and Technology Officer

3 years ago by AM News DeskAM Tech

Network International (Network), an enabler of digital commerce across the Middle East and Africa (MEA) region, has announced the appointment of Sandeep Chouhan as Group Chief Business Transformation and Technology Officer. Bringing global experience in spearheading Business and Technology Transformations at some of the world’s… Read More

Ninety Four Percent Companies Have ‘High Hopes’ From Digital Transformation: BCG

3 years ago by Kiran KidwaiAdvertising

New research published today from Boston Consulting Group (BCG) shows that while 94 percent of companies have big aspirations to deliver substantial and rapid impact from digital transformation, and companies plan to increase investment in digital transformation in spite of global economic headwinds, the majority… Read More

Alma Health Graduates Abu Dhabi’s StartUp Community ‘Hub71’ Incentive Program

3 years ago by Sana MahmudAM Unicorns

Alma Health, a fully-verticalized digital healthcare provider created to transform the lives of individuals living with chronic conditions, has graduated from Hub71’s Incentive Program, designed by Abu Dhabi’s global tech ecosystem. Hub71’s Incentive Program supports founders on their journeys toward scaling successful tech startups from… Read More

Amrita Sethi Joins MEAACBA Advisory Board

3 years ago by AM News DeskAM Tech

Amrita Sethi, the UAE’s first NFT artist has joined the advisory board of the Middle East, Africa and Asia Crypto and Blockchain Association (MEAACBA). The Advisory Board of the Association is made up of notable practitioners and business owners, who will provide advice and support… Read More

InMobi Appoints Regional Business & Sales Leads For Microsoft Advertising Partnership In The UAE

3 years ago by Sana MahmudAdvertising

InMobi, a provider of content, monetization, and marketing technologies, has announced the appointment of regional leaders for its newly expanded partnership with Microsoft Advertising in the Middle East and Africa. To build the momentum with the recently announced partnership, InMobi has appointed Jacob Joseph as… Read More

Snap Celebrates AR Innovation And Creativity At Lens Fest 2022

3 years ago by Sana MahmudAM Tech

  Celebrating five years of the Snap AR community, Lens Fest, Snap’s augmented reality (AR) creator and developer conference, was held virtually on December 6-7, 2022. The annual event is a celebration of the Snapchat community, designed to inspire innovation and showcase the power of… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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