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TikTok Places A Lens On The Topics That Matter Through Brand-New T-Talks Series

4 years ago by AM News DeskDigital

TikTok is delighted to launch the T-Talks series in the MENA, whereby users can hear directly from an inspiring cohort of individuals on everything from stories of courage, to the causes that matter most, bringing inspiration and unique experiences to the fore. In the first… Read More

TikTok Hosts Its First Edition Of #ForYou Summit In The MENAT Region

TikTok Hosts Its First Edition Of #ForYou Summit In The MENAT Region

4 years ago by AM News DeskDigital

TikTok for Business METAP hosted its first edition of the “For You Summit” in the MENAT region, with the aim of enabling marketers and creators to make the most of its holistic brand solutions and building their communities on the platform. The summit was hosted… Read More

Netflix Expands Content Offering With Games Launch

Netflix Expands Content Offering With Games Launch

4 years ago by AM News DeskAM Tech

In its quest to bring entertainment that represents its members’ diverse tastes and needs, Netflix is expanding its core content offering to include Netflix games. Starting November 2, Netflix games will gradually become available to download on the Google App store for all members on… Read More

Mediabrands And Snap Inc. Announce Joint Collaboration For A Mobile Video Measurement Initiative

Mediabrands And Snap Inc. Announce Joint Collaboration For A Mobile Video Measurement Initiative

4 years ago by AM News DeskDigital

MCN Mediabrands, the leading media and marketing solutions division of IPG/MCN, has announced a joint collaboration with Snap Inc. to launch a measurement initiative with the objective of offering the clients of Mediabrands and Snap rich insights on how communities in Saudi Arabia consume and… Read More

SHAREit Amongst The Top 10 Fastest Growing Apps Globally According To App Annie

SHAREit Amongst The Top 10 Fastest Growing Apps Globally According To App Annie

4 years ago by AM News DeskAM Tech

SHAREit Group, a global technology company, today announced that its file sharing, content streaming, and gaming app SHAREit, has been recognised amongst the Top 10 fastest growing apps globally due to a high volume of downloads during Q3 2021. The rankings of the Top Breakout… Read More

Opening Of The Metaverse Alliance Open Conference

Opening Of The Metaverse Alliance Open Conference

4 years ago by AM News DeskDigital

The Metaverse Alliance Open Conference, organized by the Metaverse Alliance and Korea Radio Promotion Association under the auspice of the Korea Ministry of Science and ICT, will be conducted online using Metaverse platforms from October 26th to October 28th. The conference aims to share latest… Read More

Digital Companies Gear For Next Wave Of Digital Disruptions “Convergence”

Digital Companies Gear For Next Wave Of Digital Disruptions “Convergence”

4 years ago by AM News DeskDigital

A global research project by Altimeter and Autodesk (NASDAQ: ADSK) revealed that digitally mature companies are embracing the next wave of digital disruption known as convergence. Innovative practices such as virtual communications, personalized digital engagement, immersive modelling, rapid prototyping, and efficient collaboration are now mainstream… Read More

YouTube Batala 2.0 For Next Generation Of Arabic Speaking Women Creators

YouTube Batala 2.0 For Next Generation Of Arabic Speaking Women Creators

4 years ago by AM News DeskDigital

YouTube announced on Tuesday the relaunch of YouTube Batala, a channel by YouTube in the Middle East and North Africa dedicated to helping the millions of people who watch YouTube everyday discover the next generation of Arabic-speaking women creators. YouTube Batala is part of a… Read More

TikTok Creators Offer A Sneak-Peak Into Their Lives Through #DiscoverMyWorld, Maximising Longer Content Formats

TikTok Creators Offer A Sneak-Peak Into Their Lives Through #DiscoverMyWorld, Maximising Longer Content Formats

4 years ago by AM News DeskDigital

Since launching the option for longer-form content on the platform, TikTok has seen a rise in ‘vlog’ style videos with an average length of 2.14 minutes, allowing users more time to be creative and changing the way the community interacts on TikTok. To celebrate the… Read More

New Study Reveals That 71% Of Parents In Saudi Arabia Are On Snapchat

New Study Reveals That 71% Of Parents In Saudi Arabia Are On Snapchat

4 years ago by AM News DeskDigital

Snapchat is not only the platform of choice of Millennial and Gen Z audiences in Saudi Arabia, but also incredibly popular amongst parents, according to a recent study by Snap Inc. conducted with Kantar. Snapchat already has a monthly addressable reach of 19.5 million in… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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