TikTok is delighted to launch the T-Talks series in the MENA, whereby users can hear directly from an inspiring cohort of individuals on everything from stories of courage, to the causes that matter most, bringing inspiration and unique experiences to the fore. In the first… Read More
TikTok for Business METAP hosted its first edition of the “For You Summit” in the MENAT region, with the aim of enabling marketers and creators to make the most of its holistic brand solutions and building their communities on the platform. The summit was hosted… Read More
In its quest to bring entertainment that represents its members’ diverse tastes and needs, Netflix is expanding its core content offering to include Netflix games. Starting November 2, Netflix games will gradually become available to download on the Google App store for all members on… Read More
MCN Mediabrands, the leading media and marketing solutions division of IPG/MCN, has announced a joint collaboration with Snap Inc. to launch a measurement initiative with the objective of offering the clients of Mediabrands and Snap rich insights on how communities in Saudi Arabia consume and… Read More
SHAREit Group, a global technology company, today announced that its file sharing, content streaming, and gaming app SHAREit, has been recognised amongst the Top 10 fastest growing apps globally due to a high volume of downloads during Q3 2021. The rankings of the Top Breakout… Read More
The Metaverse Alliance Open Conference, organized by the Metaverse Alliance and Korea Radio Promotion Association under the auspice of the Korea Ministry of Science and ICT, will be conducted online using Metaverse platforms from October 26th to October 28th. The conference aims to share latest… Read More
A global research project by Altimeter and Autodesk (NASDAQ: ADSK) revealed that digitally mature companies are embracing the next wave of digital disruption known as convergence. Innovative practices such as virtual communications, personalized digital engagement, immersive modelling, rapid prototyping, and efficient collaboration are now mainstream… Read More
YouTube announced on Tuesday the relaunch of YouTube Batala, a channel by YouTube in the Middle East and North Africa dedicated to helping the millions of people who watch YouTube everyday discover the next generation of Arabic-speaking women creators. YouTube Batala is part of a… Read More
Since launching the option for longer-form content on the platform, TikTok has seen a rise in ‘vlog’ style videos with an average length of 2.14 minutes, allowing users more time to be creative and changing the way the community interacts on TikTok. To celebrate the… Read More
Snapchat is not only the platform of choice of Millennial and Gen Z audiences in Saudi Arabia, but also incredibly popular amongst parents, according to a recent study by Snap Inc. conducted with Kantar. Snapchat already has a monthly addressable reach of 19.5 million in… Read More
