The media agencies’ performance at the Dubai Lynx International Festival of Creativity 2017 has seen three agencies shine – OMD Dubai, Starcom Riyadh and Mediacom Dubai.
OMD Dubai takes the top spot this year, even as the agency had not entered any work in the Festival. OMD Dubai’s work with Impact BBDO and TBWA\Raad on a host of winning entries across categories has held the agency in good stead. As per Festival rules, all agencies acknowledged in the entries are awarded points for the Special Awards including Media Agency of the Year.
In all, 29 metals were given out in the Media Lynx category at the Festival. The Grand Prix in the category was awarded to J. Walter Thompson Riyadh and the media agency on the work is Starcom Riyadh.
The complete list of winners in the category include:
| ADVERTISER | ENTRANT | IDEA | PRODUCTION | MEDIA | PR | Additional | PRIZE |
|---|---|---|---|---|---|---|---|
| Saudi Telecom Company | J. Walter Thompson Riyadh | J. Walter Thompson Riyadh | Starcom Riyadh | Grand Prix | |||
| Abed Tahan | République Beirut | République Beirut | République Beirut | Gold | |||
| National Health Insurance Company - Daman | FP7/Dxb Dubai | FP7/Dxb Dubai | FP7/Dxb Dubai | FP7/Dxb Dubai | FP7/Dxb, Dubai | Gold | |
| Orange | FP7/Cai Cairo | FP7/Cai Cairo | FP7/Cai Cairo | Gold | |||
| Lay's | BBDO Pakistan Lahore | BBDO Pakistan Lahore | JBN Jaws, Lahore | Grey Density | Gold | ||
| Mars | Impact BBDO Dubai | Impact BBDO Dubai | Good People Beirut | Lizard VFX/ Serena/ Mango Jam Studio | Silver | ||
| Support To Life | TBWA\Istanbul | TBWA\Istanbul | Jaguar Projects Istanbul | Silver | |||
| Go Sport | TBWA\Raad Dubai | TBWA\Raad Dubai | OMD Dubai | Silver | |||
| Jarir | J. Walter Thompson Riyadh | J. Walter Thompson Riyadh | Mediacom Riyadh | Silver | |||
| PepsiCo | Impact BBDO Dubai | Impact BBDO Dubai | Swerve Dubai | OMD Dubai | Lizard VFX | Silver | |
| Coca-Cola | FP7/Cai Cairo | FP7/Cai Cairo | FP7/Cai Cairo | Silver | |||
| Zooba Eats | Kairo Cairo | Kairo Cairo | Bigfoot Films Cairo | Kairo Cairo | Silver | ||
| KAFA (Enough) Violence & Exploitation | Leo Burnett Beirut | Leo Burnett Beirut | Leo Burnett Beirut | Silver | |||
| Mondeléz | J. Walter Thompson Cairo | J. Walter Thompson Cairo | J. Walter Thompson Cairo | Starcom Cairo | Silver | ||
| Saudi Telecom Company | J. Walter Thompson Riyadh | J. Walter Thompson Riyadh | Starcom Riyadh | Silver | |||
| Mondeléz International | Mediavest|Spark Dubai | Mediavest|Spark Dubai | Mediavest|Spark Dubai | Bronze | |||
| Bose | Mediacom MENA Dubai | Mediacom MENA Dubai | Mediacom MENA Dubai | Bronze | |||
| Lenovo Middle East | Memac Ogilvy & Mather Dubai | Memac Ogilvy & Mather Dubai | Mindshare Dubai | Memac Ogilvy & Mather, Dubai | Adikt Mobile / Mango Jam Studio / Ogilvyone | Bronze | |
| Mastercard | FP7/Dxb Dubai | FP7/Dxb Dubai | FP7/Dxb Dubai | FP7/Dxb Dubai | FP7/Dxb, Dubai | Bronze | |
| Pril | TBWA\Raad Dubai | TBWA\Raad Dubai | OMD Dubai | Bronze | |||
| Orange | FP7/Tun Tunis | FP7/Tun Tunis | FP7/Tun Tunis | FP7/Tun Tunis / Um MENA Tunis | UM MENA, Tunis | Bronze | |
| Mondeléz International | Mediavest|Spark Dubai | Mediavest|Spark Dubai | Mediavest|Spark Dubai | Bronze | |||
| Batelco | FP7/Bah Manama | FP7/Bah Manama | FP7/Bah Manama | Bronze | |||
| Mondeléz | J. Walter Thompson Cairo | J. Walter Thompson Cairo | J. Walter Thompson Cairo | Starcom Cairo | Bronze | ||
| Volkswagen Middle East | Memac Ogilvy & Mather Dubai | Memac Ogilvy & Mather Dubai | Bronze | ||||
| GSK | Mediacom MENA Dubai | Mediacom MENA Dubai | Mediacom MENA Dubai | Grey MENA | Bronze | ||
| Vodafone | J. Walter Thompson Cairo | J. Walter Thompson Cairo | Magic Beans Productions Cairo | Mec Global Cairo | Vodafone Egypt | Bronze | |
| Orange | FP7/Tun Tunis | FP7/Tun Tunis | FP7/Tun Tunis | FP7/Tun Tunis / UM MENA Tunis | UM MENA, Tunis | Bronze | |
| Coca-Cola | Um7 Cairo | FP7/Cai Cairo | FP7/Cai Cairo | UM7 Cairo | Bronze |
