MediaSat has been chosen by Abu Dhabi Media Company to handle the advertising sales for its general entertainment TV channels, radio, digital and publishing, across the MENA region and beyond. The agreement will strengthen Abu Dhabi Media’s position as a leading media player, providing wider… Read More
At its first TwitterFronts event for the Middle East and North Africa (MENA) region, Twitter unveiled over 16 premium video content collaborations across sports, entertainment and news. The microblogging platform reminded that this provides advertisers more opportunities with premium video on Twitter to connect with… Read More
du and Abu Dhabi Media (ADM) have partnered to launch NatGeo Kids Abu Dhabi. Designed for children, the channel will provide a variety of educational programs, going beyond entertainment and cartoons. du is supporting this project with its direct-to-home (DTH) delivery service platform, which enables… Read More
Abu Dhabi Media has officially launched ‘Radio 1’ and ‘Radio 2’ stations, part of the Abu Dhabi Radio Network, bringing the total number of stations under its umbrella to eight stations. The new launch, which brings ADM’s number of brands up to 27, underscores the… Read More
Majid TV, which was launched in September 2015 to continue the Majid magazine legacy, has now set up a website and an app allowing access to TV clips, music, games and issues of Majid magazine to online users around the world. The website and app feature sections… Read More
In a major branding overhaul, Abu Dhabi Media (ADM) has revamped its four regional flagship channels which was done by Dubai-based multi- disciplinary integrated design house Les Folies. The agency embarked on a massive branding revamp for ADM’s Abu Dhabi Sports TV, which culminated in… Read More
