As part of our remit for global technology leader Citrix, we are running a female empowerment social media campaign across the UAE and KSA. The key element of this campaign is a weekly interview with a woman who occupies a senior position at any organization… Read More
GITEX Technology Week is the biggest tech show in the Middle East, North Africa & South Asia. If you are an exhibitor this year, then you should know how leverage this opportunity and position yourself as a thought leader in the industry. If you are… Read More
The Hoffman Agency and Hotwire, which is represented in the Middle East & Africa region through its exclusive partner Active Digital. Marketing. Communications, have formed an exclusive partnership in Asia. The agreement, which is effective immediately, will see Hotwire work with The Hoffman Agency’s wholly… Read More
In the business to business (B2B) world, many marketers like to use the summer months as an excuse to slow down. But as consultants to some of the world’s leading technology companies, we work hard to push our clients to take advantage of this time… Read More
Looking back at 2018, we can all agree that it was a particularly eventful year on many fronts including challenging political and economic environments and regular breaking news that in many cases shook people’s faith in humanity, our society, our gender and our politics and… Read More
Active (Digital. Marketing. Communications), Active DMC an integrated marketing and communications agency, has elevated two of its long-term employees. Lauren Brush and Stanislava Burianek have been promoted to Associate Account Directors with different focus areas. These promotions are a strategic move for Active DMC and… Read More
We live and work in a 24/7 connected world, with more people spending a growing portion of their day online. According to the 2018 Global Digital reports from Hootsuite and We are Social, an incredible 4 billion more people worldwide are using the internet –… Read More
