AM Marketing, Media, Advertising News in MENA
  • Home
  • Digital
  • Marketing
  • Advertising
  • Media
  • Opinion
    • AM Editorial
    • Contributors
  • Events
    • AM Events
  • JOBS
  • Print Issue

Eric Salama

Digital Triopoly, Vertical Videos & More In Kantar 2019 Trends

Digital Triopoly, Vertical Videos & More In Kantar 2019 Trends

7 years ago by Sana MahmudAdvertising

Many developments emanating from the impact of technology in marketing will continue to shape the media landscape for brand owners, agencies and media platforms in 2019. A Kantar report outlines 12 key trends that will transform the next year in media. Exploring advances from augmented… Read More

WPP Update: Kantar Break Up Chat & Q1 Sans Sorrell

WPP Update: Kantar Break Up Chat & Q1 Sans Sorrell

7 years ago by Zeba MahmudAdvertising

The departure of Sir Martin Sorrell from WPP has kicked off the conversation of the breakup of its market research unit, Kantar, from the holding company. Kantar is the parent brand to the likes of TNS and Millward Brown among several others. The unit also… Read More

Kantar Merges Four Brands To Form Kantar Consulting

Kantar Merges Four Brands To Form Kantar Consulting

7 years ago by AM News DeskAdvertising

Kantar, WPP’s data investment management division, has launched Kantar Consulting, a specialist sales and marketing consultancy designed to ‘switch on growth’ for brand owners and retailers. Kantar Consulting is formed from the merger of four founding brands — Kantar Added Value, Kantar Futures, Kantar Vermeer… Read More

MENA Innovation & Creativity To Take Centre Stage At Dubai Lynx

MENA Innovation & Creativity To Take Centre Stage At Dubai Lynx

8 years ago by AM News DeskAdvertising

It is time for Dubai Lynx again. In the run up to the Festival, the organizers are setting up the content lineup and the focus this year is on innovation and progressive technologies in the region. This year’s speaker line-up looks at how these developments… Read More

Kantar Unveils New Corporate Identity

Kantar Unveils New Corporate Identity

9 years ago by AM News DeskMedia

Kantar has unveiled a new corporate identity, for the parent brand and its 12 family of operating brands, designed to create a much more unified look and feel across the whole business. The new identity, developed in close collaboration with WPP branding specialists The Partners,… Read More

Advertisement

Get AM Updates

  • Latest
  • Popular
  • Tags
  • Muscat Municipality Launches Landmark Design Competition To Shape The City’s Future

    Muscat Municipality Launches Landmark Design Competition To Shape The City’s Future

    June 11, 2025
  • Khazna Data Centers And NVIDIA Collaborate

    Khazna Data Centers And NVIDIA Collaborate

    June 11, 2025
  • Newgen Recognised In Digital Process Automation Software Landscape, Q2 2025

    Newgen Recognised In Digital Process Automation Software Landscape, Q2 2025

    June 11, 2025
  • Julie Hanse Joins MassiveMusic Dubai As Director Of Partnerships, MENA

    Julie Hanse Joins MassiveMusic Dubai As Director Of Partnerships, MENA

    June 4, 2025
  • Inside ‘The Beauty Edit’: Spark Foundry’s Exclusive Event With LVMH Brands In Dubai

    Inside ‘The Beauty Edit’: Spark Foundry’s Exclusive Event With LVMH Brands In Dubai

    June 4, 2025
  • Dentsu Sports International And Merkle Appointed By Al-Ittihad Club To Lead Digital Transformation

    Dentsu Sports International And Merkle Appointed By Al-Ittihad Club To Lead Digital Transformation

    June 4, 2025
  • UiPath Appoints Sara Al-Alsheikh As Regional Vice President For Saudi Arabia

    UiPath Appoints Sara Al-Alsheikh As Regional Vice President For Saudi Arabia

    June 3, 2025
  • Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    June 24, 2015
  • J. Walter Thompson Wins Integrated Lynx Grand Prix

    J. Walter Thompson Wins Integrated Lynx Grand Prix

    March 10, 2016
  • Turning The Glocalization Philosophy On Its Head

    Turning The Glocalization Philosophy On Its Head

    July 7, 2015
  • LinkedIn’s New Apps Focus On Business & Sales

    LinkedIn’s New Apps Focus On Business & Sales

    June 30, 2015
  • Grey MENA Appoints Mike Shackle As CCO

    Grey MENA Appoints Mike Shackle As CCO

    July 5, 2015
  • Kaspersky Lab Hosts Roadshow Across MENA

    Kaspersky Lab Hosts Roadshow Across MENA

    July 2, 2015
  • Cannes Lions 2015 Kicks Off With Lessons On Fending Zombie Attack

    Cannes Lions 2015 Kicks Off With Lessons On Fending Zombie Attack

    June 22, 2015

Tags

advertising Apple Cannes Lions Cannes Lions International Festival of Creativity Dentsu Aegis Network Digital Du Dubai Dubai Lynx Dubai Lynx International Festival of Creativity Editor's Pick Emirates NBD Facebook FP7/Dxb FP7/MENA Global Web Index Google IMPACT BBDO Instagram J. Walter Thompson Leo Burnett LinkedIn Memac Ogilvy Mena Microsoft Middle East Mobile OMD Omnicom Media Group Publicis Groupe Publicis Media Ramadan Samsung Saudi Arabia Snapchat Social Media TBWA/RAAD Twitter UAE Unilever Warc WPP Y&R Dubai YouGov YouTube

Follow Us

Tweets by @arabianmktr

About

The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

Quick Links

  • Contact Us
  • Privacy Statement
  • Terms of Use
Follow Us
Back To Top