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Expo 2020

This Awesome Messi Film Highlights Expo 2020’s Key Message

This Awesome Messi Film Highlights Expo 2020’s Key Message

7 years ago by Zeba MahmudAdvertising

The world is better when we act together: that’s the unifying message being passed, volleyed and headed around the world by Expo 2020 global ambassador Lionel Messi and shared in a new video-led campaign. The 60-second film shows the footballer and people around the planet… Read More

Expo 2020 Adds PepsiCo, Cisco To Partner List

Expo 2020 Adds PepsiCo, Cisco To Partner List

8 years ago by Zeba MahmudMarketing

In preparation of Expo 2020, Dubai is signing on partners who would collaborate to create an unprecedented experience for the 25 million global visitors expected to attend the event. As is known, Expo 2020 will take place between October 20, 2020 and April 10, 2021.… Read More

Etisalat Named Telecom, Digital Services Partner for Expo 2020

Etisalat Named Telecom, Digital Services Partner for Expo 2020

10 years ago by AM News DeskDigital

Aiming for the Expo 2020 Dubai site to be one of the fastest, smartest and best connected places in the world, Etisalat Group is awarded the connection and communication mandate for the event. Reem Al Hashimy, UAE Minister of State for International Cooperation and Director… Read More

Souq.com, Vitaene C, KitKat Top YouTube’s Most Watched Ads

Souq.com, Vitaene C, KitKat Top YouTube’s Most Watched Ads

10 years ago by Asma WangdeAdvertising

Video advertisements has become an important part of defining a brand. Significant efforts and creativity is invested into the making of these ads. In an attempt to judge these ads, Think With Google publishes the most popular ads each month that are mainly based on paid views,… Read More

What’s Trending: Fire In Kollam, Earthquakes And Sports

What’s Trending: Fire In Kollam, Earthquakes And Sports

10 years ago by Asma WangdeAM Editorial

The week started with the unfortunate incident of a temple in Kollam, Kerela catching fire. The fire, which was an outcome of a defective rocket falling onto a batch of fire-crackers, resulted in over 100 deaths and left close to 350 injured. Relatives, friends and… Read More

Sanascope: Expo 2020, Emaar – A Branding Twist To New Year @Burj Khalifa

Sanascope: Expo 2020, Emaar – A Branding Twist To New Year @Burj Khalifa

12 years ago by Sana MahmudAM Editorial

The world watched in awe as Downtown Dubai lit up in a breathtaking view of six-part firework, laser and record-breaking LED show to welcome 2015. While an estimated 1.5 million people, from all across the world, are said to be around the Burj Khalifa to… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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