Zenith has been named a ‘Leader’ by global research consultancy Forrester in its first ever Global Media Agencies Wave report. This ranks the Publicis Media agency ahead of several media agency competitors. Evaluated across 23 different criteria that assessed agencies’ current offerings, strategy and market… Read More
After an extensive pitch process involving multiple global agencies, Zenith has been selected as the agency of record to handle the media assignment for Nestlé Middle East. The Publicis Media Group agency will manage the full scope of media services across the Middle East. The… Read More
In keeping with Publicis Media’s talent objectives and to accelerate regional development, Zenith Middle East has restructured its management team across the region. Under the leadership of Firas El Zein, CEO of Zenith Middle East, the agency has promoted some of its key talent in… Read More
Publicis Media is steadily taking shape in the Middle East region as it has now named its key leaders across its agency brands. Alain Brahamcha, Client Managing Director at Starcom, is appointed as CEO of Mediavest | Spark Middle East. Ali Nehme, Managing Director of… Read More
