Unilever has completed the review of its digital media duties in the GCC region, which was part of a global arrangement. Following this, the FMCG major has now moved its digital mandate to MCN Network’s Magna Global. The incumbent on the business is PHD MENA.… Read More
Despite the challenging times, Magna Global, has expanded its footprints to Saudi Arabia, opening up its first office in Riyadh. The Saudi setup will be headed by Lara Arbid, Deputy General Manager at the KSA unit. Established in 2005, Magna Global’s turning point was in… Read More
As the year comes to a close, IPG Mediabrand’s media intelligence division, MAGNA Global is all set with its forecasts for the year ahead. While 2015 appears to be a positive year for most markets, the Middle East and Africa (MEA) region is slated to… Read More
