Discovery platform Taboola and TDG, a digital advertising group in Southeast Europe and the Middle East, have agreed on a five-year strategic partnership extension. The new agreement, building on an existing partnership between Taboola and TDG during the past three years, will enable the companies… Read More
Programmatic trading is gaining rapid momentum in the Middle East and Africa region. This is further vindicated in Tailwind’s findings highlighted in the research, The Status of Programmatic Trading. As is known, Tailwind is TDG’s ad tech company in the CEEMEA region, which includes markets… Read More
How do advertisers plan to spend their budgets in 2017? What was the percentage of the ad budget transacted via programmatic in 2016 and what are the expectations from both advertisers and publishers for 2017? Which is the emerging model for programmatic trading? What are… Read More
