21 More Shortlists To MENA As Cannes Lions Announces Final Set

The Cannes Lions International Festival of Creativity is on its sixth day and the organizers have announced the final set of the shortlists. With this, only Integrated and Titanium Lions are the only remaining category. The shortlists for these will be announced on June 23, 2017.

In the meanwhile, agencies from the Middle East & North Africa (MENA) region have a total of 21 entries that have made it to the shortlist.

The Creative Effectiveness Lions, which celebrates winners from last year who have proved their impact on the business objectives of the brands, has two shortlists from MENA.
These include J Walter Thompson Beirut’s ‘The Good Note’ for Bou Khalil’s Supermarche and ‘Handle on Hygiene’, that was done by Geometry Global Dubai, with idea creation from Memac Ogilvy, for Unilever.

The Film Craft Lions have eight shortlists from MENA. Leo Burnett, FP7/Cai, J Walter Thompson and Memac Ogilvy Advize Amman have made the cut in the category.

The complete list of shortlisted entries is:

ENTRY TITLEADVERTISERENTRANT COMPANYCOUNTRYIDEA CREATIONPRODUCTIONMEDIAPR
The Line Up SongCoca ColaFP7/Cai CairoEgyptFP7/Cai CairoBig Foot Films CairoUM Mena GizaInfluence Cairo
The Line Up SongCoca ColaFP7/Cai CairoEgyptFP7/Cai CairoBig Foot Films CairoUM Mena GizaInfluence Cairo
Under-14 HandballMada MasrJ. Walter Thompson Dubai UAEJ. Walter Thompson Dubai Dejavu Dubai
The Man Sitting Next To YouDu - EITCLeo Burnett Dubai UAELeo Burnett Dubai Good People BeirutStarcom Dubai
MurderDu - EITCLeo Burnett Dubai UAELeo Burnett Dubai Stink LondonStarcom DubaiMSLGroup Dubai
The Man Sitting Next To YouDu - EITCLeo Burnett Dubai UAELeo Burnett Dubai Good People BeirutStarcom Dubai
The Man Sitting Next To YouDu - EITCLeo Burnett Dubai UAELeo Burnett Dubai Good People BeirutStarcom Dubai
Fear Of FlyingRoyal JordanianMemac Ogilvy Advize AmmanJordanMemac Ogilvy Advize AmmanDejavu DubaiMindshare MENA Amman

The Film Lions jury has shortlisted 271 pieces of work that are now competing for a Lion. Of these, agencies from MENA have cornered six shortlists. Impact BBDO leads the pack with three entries. FP7/Cai, Leo Burnett Dubai and Y&R Team Red Istanbul have an entry each.

The complete list of shortlisted entries is:

ENTRY TITLEADVERTISERENTRANT COMPANYCOUNTRYIDEA CREATIONPRODUCTIONMEDIAPR
The Line Up SongCoca ColaFP7/Cai CairoEgyptFP7/Cai CairoBig Foot Films CairoUM MENA GizaINFLUENCE Cairo
The WarningMarsImpact BBDO DubaiUAEImpact BBDO DubaiGood People Beirut
PerfumeVisaImpact BBDO DubaiUAEImpact BBDO DubaiEardrum Sydney
Stop The Hunger.MarsImpact BBDO DubaiUAEImpact BBDO Dubai
The Man Sitting Next To Youdu - EITCLeo Burnett Dubai UAELeo Burnett Dubai Good People BeirutStarcom Dubai
Fur CoatVodafoneY&R Team Red Istanbul TurkeyY&R Team Red Istanbul 1000volt Design/ Asitane/ Kala FilmMindshare Istanbul

In the Radio Lions category, MENA agencies have five shortlists. These include two from Impact BBDO Dubai, and an entry each from J. Walter Thompson Dubai, Y&R Dubai and Y&R Istanbul.

The complete list of shortlisted entries is:

ENTRY TITLEADVERTISERENTRANT COMPANYCOUNTRYPRODUCTIONADDITIONAL
FirecrackerKFCImpact BBDO DubaiUAEEardrum Sydney
FirecrackerKFCImpact BBDO DubaiUAEEardrum Sydney
Anna PolitkovskayaKinokuniyaJ. Walter Thompson Dubai UAE
One Book For PeaceInterreligious Council of Bosnia & HerzegovinaY&R Dubai UAENew Moment New Ideas Company Y&R Belgrade
UFOLiberty InsuranceY&R Istanbul TurkeyMango Jam Studio DubaiLiberty Insurance Istanbul

There are no shortlists for MENA in the Digital Craft Lions category.

All winners will be announced in Cannes during the awards ceremony on June 23, 2017.

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