Cicero & Bernay Public Relations (C&B) has expanded to Saudi Arabia with its new partnership with Saudi-based public relations and social media agency Y&D Communications (Y&D), based in Jeddah, KSA. The collaboration will see C&B enhance its capabilities in the communications industry across the MENA… Read More
This year to celebrate Ramadan, du has launched three mobile services packed with Ramadan content for its customers. During the holy month, customers will have an opportunity to access a variety of interesting and engaging content on their mobile devices by subscribing to daily or… Read More
Bridging the gap between social media and e-commerce, a new mobile application for car enthusiasts has been launched named Dazzled Cars. The new app brings together individual car devotees and automotive businesses in one interactive community. Car lovers can share images and videos of their… Read More
Al Masah Capital Limited, an alternative asset management firm based in Dubai, has signed a new partnership with LinkedIn to bring the art and science of social selling to its operations across the region. Leveraging the power of a 433 million member professional network, Al… Read More
Integrated communications agency House of Comms has taken on board Faten Abdulla as its Regional Arabic Media Manager. With more than 15 years’ experience in the region, Ms Abdulla has experience in the PR industry previously working for Hill + Knowlton Strategies for more than… Read More
Turner, a division of Time Warner and parent company of Cartoon Network Arabic has brought the popular Emirati cartoon, Mansour this Ramadan. The series revolves around the heritage and values of the UAE, mixed with comedic storylines and fun characters. The cartoon is created by… Read More
Following last year’s debut which saw more than 500 delegates, Starcom had once again partnered with the recently concluded edition of the ArabNet Summit Dubai to host ‘The Next Track’. The half-day conference, themed ‘Business Transformation’, brought together industry leaders from brands, publishers, agencies and… Read More
Publicis Communications MEA has repositioned its experiential and shopper marketing division, ARC, into an independent agency. Unlike its current avatar where ARC worked within Leo Burnett MEA, it will now be at the service of all brand agencies under Publicis Communications in the region. The… Read More
After serving for five years, Emma Farmer is stepping down from her role as the Dubai Lynx Festival Director. She has been replaced by Thea Skelton, who has over 13 years of experience in the events industry, including 7 years in various roles across the… Read More
Continual innovation, increased revenue from advertising, and growth in its cloud business has helped Google reclaim from Apple the No.1 position in the 2016 BrandZ Top 100 Most Valuable Global Brands ranking, released by WPP and Millward Brown. The brand increased its value 32 percent… Read More
