As companies enter the interconnected era, Chief Information Officers (CIOs) are facing new challenges. With businesses becoming increasingly interdependent and cloud-enabled, they need more reliable, secure and instantaneous connectivity to clouds, networks and other enterprises to compete. At the same time, they are facing more users… Read More
Etisalat is using e-gifting technology for rewarding both staff and customers. The communications giant has signed a deal with Dubai-based YouGotaGift.com to run the Etisalat Rewards programme. It allows individuals and companies to quickly and efficiently redeem vouchers and then gift them how they wish.… Read More
Elm, a leader in innovative solutions and owned by the Public Investment Fund of the Kingdom of Saudi Arabia (KSA), has completed all preparations for its participation at the 36th edition of GITEX Technology Week 2016, which will run from 16 to 20 October, 2016… Read More
Sky News Arabia has appointed Nour Eldeen Al-Hammoury, a leading independent market strategist and analyst. Mr Al Hammoury joins the broadcaster as a Business Analyst and Presenter, providing daily segments and offering in-depth analysis of the latest regional and global economic developments. “Daily economic bulletins… Read More
On September 14, 2016 Cinema São Jorge welcomed the first ever edition of the Lisbon International Advertising Festival. The festival aims to recognize the best work done in the creative field while establishing the Portuguese capital as one of the world’s advertising hubs. The Young… Read More
It has been an interesting week for the region and for tech geeks globally. Media was abuzz with the online video that government officials had posted of Sheikh Mohammed bin Rashid al-Maktoum making an unannounced visit to a government office and finding it empty. The… Read More
The week began with celebrations in the UAE as brands and companies utilized the Emirati Women’s Day platform to connect with leading ladies – both within companies and consumers. This day was launched last year by Sheikha Fatima Bint Mubarak, who holds the distinction of being the Chairperson of the… Read More
Popular social media channels such as Facebook, YouTube, WhatsApp and LinkedIn are becoming major business enablers for small and medium enterprises (SMEs) in the Arab World, according to the findings of ‘Social Media as a Business Tool for SMEs in the Arab World’ report released… Read More
Facebook had launched Slideshow Ads last year that allowed advertisers in emerging markets to easily build lightweight videos from a set of photos or an existing video. While the feature was created to allow advertisers to use video-like ads in areas with slow connections, Facebook claims… Read More
The Loeries Durban has announced its 2016 winners. The Middle East and North Africa (MENA) region has received a total of 36 awards at the awards. While J. Walter Thompson, Saudi Arabia was the only agency to receive Grand Prix, Gold was received by TBWA\RAAD… Read More
