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Author: Asma Wangde

Ooredoo Qatar, MBC Ink Exclusive Content Deal

Ooredoo Qatar, MBC Ink Exclusive Content Deal

9 years ago by Asma WangdeDigital

Ooredoo and MBC Group have entered a seven-year partnership granting Ooredoo the exclusive rights in Qatar to several MBC HD channels. Ooredoo TV customers in Qatar will now be able to access coverage of a range of MBC content including the likes of ‘Bab Al‑Hara’, ‘Omar’,… Read More

beIN, IOC Officiate Exclusive Deal For Four-Olympic Games

beIN, IOC Officiate Exclusive Deal For Four-Olympic Games

9 years ago by Asma WangdeMedia

The International Olympic Committee (IOC) has completed the official signing ceremony to mark the exclusive multi-territory deal in the Middle East and North Africa (MENA) with beIN Media Group. The agreement, that was principally in place last year, is for all media rights to the… Read More

What’s Trending: Social Platforms & Olympics

What’s Trending: Social Platforms & Olympics

9 years ago by Asma WangdeAM Editorial

This week’s trending headlines were dominated by changes in the social media world. The tug of war between Facebook and the ad blocking community continued. What started when Facebook decided to intervene ad blocking softwares, in an effort to increase viewership of ads, continues to… Read More

What’s Trending: Dubai Crash, Rio Olympics, London Stabbing

What’s Trending: Dubai Crash, Rio Olympics, London Stabbing

9 years ago by Asma WangdeDigital

Undoubtedly, our starting news for this week’s trending headlines comes from close to home: the crash landing incident of Emirates flight, flying out from India, at Dubai airport. The reason behind the crash is still not very clear. Emirates said that all of the 300… Read More

Ipsos, Garage 366 Sign Pact In MENA

Ipsos, Garage 366 Sign Pact In MENA

9 years ago by Asma WangdeAdvertising

With the aim to harness data for further growth and development in the region, Ipsos in Middle East & North Africa (MENA) has signed a pact with UAE-based communications agency, Garage 366. At a time when marketing is going through a revolution fostered by technology… Read More

MEA Leads In Mobile First, Mobile Heavy Users

MEA Leads In Mobile First, Mobile Heavy Users

9 years ago by Asma WangdeDigital

GlobalWebIndex has come out with its new chart that gives a preview of two new Mobile audiences: Mobile-First and Mobile-Heavy users. The research shows that over 40 percent of internet users are Mobile-First, picking mobiles as their most important device and spending at least 30… Read More

beIN Launches DreamWorks Animation Channel In MENA

beIN Launches DreamWorks Animation Channel In MENA

9 years ago by Asma WangdeMedia

After the recent announcement of Qatar’s BeIn Network launching five new channels with AMC Networks International, the network has entered a partnership with DreamWorks Animation (DWA) that will see the latter’s animation channel become available across the Middle East and North Africa (MENA). The programming… Read More

AMC Networks, beIN Launch Five Channels In MENA

AMC Networks, beIN Launch Five Channels In MENA

9 years ago by Asma WangdeMedia

AMC Networks International (AMCNI) will launch five channels with beIN, a Pay TV and entertainment platforms in the Middle East and North Africa (MENA). The partnership, effective August 1st, will see entertainment channel AMC become exclusively available to beIN subscribers in the region in HD. … Read More

Most Positive Brands: Emirates Leads The List Again In UAE

Most Positive Brands: Emirates Leads The List Again In UAE

9 years ago by Asma WangdeMarketing

Home-grown powerhouse Emirates is the most positively perceived brand in the UAE yet again according to the 2016 Mid-Year BestBrand Rankings – released by global market research company YouGov. The 2016 Mid-Year BestBrand Rankings which launched across 26 countries globally, including the UAE, Saudi Arabia… Read More

What’s Trending: Sports Rush, BMW Ad Low & Happy Ramadan

What’s Trending: Sports Rush, BMW Ad Low & Happy Ramadan

9 years ago by Asma WangdeAM Editorial

It is quite increasingly becoming the case where a week in review does not begin with trending headlines around major sports events. Finale matches in both cricket and football have been trending in the week gone. The Indian Premier League (IPL) 2016 saw the Royal Challengers Bangalore take… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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