Sharjah Museums Department (SMD) has unveiled a range of new online services set to enhance the experience of visitors wishing to explore the emirate’s unique heritage. The additions to the department’s website, announced at the Arabian Travel Market (ATM) in Dubai, will enable visitors to… Read More
Global Communications Consultancy, Grayling has announced the appointment of Nicola Gregson as the new Managing Director for its Dubai office. The appointment follows a number of account wins for Grayling Dubai. Ms Gregson has more than 20 years of global PR experience with 8 in… Read More
The Cannes Lions International Festival of Creativity launched the fifth Cannes Chimera Competition, an initiative to engage the global creative industry in building public awareness and support for solutions to critical global development problems. This year, the brief for the Cannes Chimera Competition calls for… Read More
Online businesses allow for transparency, convenience, instant comparisons, cost advantages and more choices. The younger generation has already realized the advantages. The offers provided online have increased in numbers, implying more products and services to be purchased online. Successful internet companies have built brands, which… Read More
In one of its new initiatives to encourage safe driving practices and enhance awareness on road safety in the UAE, AXA Gulf, an international insurer in the region, announced ‘AXA Drive’, a mobile application that allows users to monitor and score the quality of their… Read More
Standing true to is promise to deliver anywhere, KFC surprised beachgoers at Dubai Kite Beach with a helicopter delivery service. The chopper swooped out of the skies to hand out 3,000 sandwiches. Under its marketing initiative ‘The Taste that comes to you anywhere’, beachgoers were… Read More
Effie Worldwide has released their global rankings for the most effective marketers, brands, agency holding groups, agency networks, agency offices and independent agencies according to results of the 2015 Effie Effectiveness Index. There was perhaps no surprise in seeing Unilever topping charts once again as the… Read More
Brazen has won the PR account for 4work Kobold – a new range of vacuum cleaners in the UAE. The products range from all in one power systems, vacuum cleaners and intelligent robots that clean when you’re not at home. Kobold cleaners are designed and… Read More
OMD Arabia has retained the retail account of Savola Group in addition to being appointed as the media agency for Savola group’s newly created corporate account. This means OMD has been tasked with two of Savola’s three advertising accounts. As well as the Savola Retail brands,… Read More
What seems to be good news for car lovers, Lebanon based W Motors – the makers of the $3.4 million Lykan HyperSport car, which rose to fame after being featured in Fast & Furious 7 – is soon going to start the first super-car manufacturing… Read More
