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Author: Sana Mahmud

MediaCom Names Eyad Abdul Khalek As MENA CEO

MediaCom Names Eyad Abdul Khalek As MENA CEO

9 years ago by Sana MahmudAdvertising

MediaCom has appointed Eyad Abdul Khalek as MENA CEO, effective October 1 2016. He replaces Tarek Abdalla who left the agency to pursue an opportunity with Emaar Properties. Mr Khalek joins MediaCom MENA from DataMined where, as Managing Director and Co-Founder, he was charged with… Read More

Facebook Opens Global Marketplace To Businesses In MENA

Facebook Opens Global Marketplace To Businesses In MENA

9 years ago by Sana MahmudAdvertising

As technology brings the world closer, it can also help businesses grow by connecting them with people around the world. In line with this, Facebook has released solutions to better serve the business community and help businesses expand internationally and connect the world in finding… Read More

Tech Space Consolidation Spree Continues As Twitter Bid Heats Up

Tech Space Consolidation Spree Continues As Twitter Bid Heats Up

9 years ago by Sana MahmudDigital

This is not the first time that Twitter has been discussed as a potential target acquisition in context to tech companies. The ongoing conversations in the last one week however appear to be as serious as it gets. While the likely suitors have been touted to be Microsoft,… Read More

Online Retailer TheLuxuryCloset Raises USD 7.8 Mn In Series B Funding

Online Retailer TheLuxuryCloset Raises USD 7.8 Mn In Series B Funding

9 years ago by Sana MahmudAM Unicorns

Theluxurycloset.com, an online marketplace that buys, sells and consigns personal luxury goods, has closed a USD 7.8 million Series B round of funding. The financing was led by Venture Capital firm Wamda Capital and Middle East Venture Partners (MEVP), a tech focused Venture Capital firm… Read More

PHD BrainScape Puts Spotlight On Tech Impact In Marketing

PHD BrainScape Puts Spotlight On Tech Impact In Marketing

9 years ago by Sana MahmudAdvertising

Earlier this year, delegates at the Cannes Lions Festival of Creativity discovered the 12 technological forces shaping our future in a session presented by PHD and fronted by Wired magazine’s founder and CEO, Kevin Kelly. ‘Predestination’ showcased how technological advancements, such as virtual reality, augmented… Read More

Facebook Faces Flak Over Video Metric Inflation

Facebook Faces Flak Over Video Metric Inflation

9 years ago by Sana MahmudDigital

Nothing that Facebook does goes unnoticed – a price that any significant player has to pay, especially given the ad monies dedicated to the platform by major agency networks and marketers. Over the weekend, Facebook faced some concern from leading marketers when it admitted a… Read More

Ascential Names Stephen Martincic As Chief Brand & Marketing Officer

Ascential Names Stephen Martincic As Chief Brand & Marketing Officer

9 years ago by Sana MahmudAdvertising

Stephen Martincic has been appointed to the newly created role of Chief Brand and Marketing Officer at Ascential plc. He will take up his new role, based in London, on October 3, and will report to Duncan Painter, Chief Executive, Ascential. Mr Martincic will be… Read More

Omnicom Media Group MENA Doubles Maternity Leave Entitlement

Omnicom Media Group MENA Doubles Maternity Leave Entitlement

9 years ago by Sana MahmudAdvertising

Omnicom Media Group MENA has increased its maternity leave to 90 days, doubling the provisions in the UAE’s labor law. This is part of a wider program to support the return of new mothers to the workplace, which will also include flexible working hours as… Read More

Quest Arabiya To Air ‘A Look Into Saudi’ Focussed Programs

Quest Arabiya To Air ‘A Look Into Saudi’ Focussed Programs

9 years ago by Sana MahmudMedia

Throughout September, Pan Arab channel Quest Arabiya will air some of the best stories about the Kingdom of Saudi Arabia, including its original production of short films: HAKAWI: Ambitious Saudi. The series directed by Emirati filmmaker, Nayla Al Khaja, will shine a spotlight on regional… Read More

IAA Appoints FP7’s Sasan Saeidi To Global VP, Content Strategy

IAA Appoints FP7’s Sasan Saeidi To Global VP, Content Strategy

9 years ago by Sana MahmudAdvertising

The International Advertising Association (IAA) announced its global Vice Presidents appointments to serve for the 2016-2018 term. From the Middle East and Africa region, Sasan Saeidi, Managing Director at FP7 UAE (part of McCann worldwide) has been appointed as the Global Vice President for Content… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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