TBWA\Worldwide was today named 2022 Global Agency of the Year by Adweek, one of the leading publications covering the brand marketing ecosystem. TBWA was recognized for its second-best year of growth – second only to an exceptionally strong 2021 – and for driving transformative growth… Read More
The holiday cheer has spread across Riverland™ Dubai! Thousands of visitors embarked on a festive journey as they were greeted with spectacular performances by traditional European dancers and a joyful parade with Santa and friends. Guests also joined the magnificent carollers and buskers by the… Read More
Celebrating five years of the Snap AR community, Lens Fest, Snap’s augmented reality (AR) creator and developer conference, was held virtually on December 6-7, 2022. The annual event is a celebration of the Snapchat community, designed to inspire innovation and showcase the power of… Read More
CNN has delivered a unique journalism training experience to participants from its CNN Academy hubs from across the world as the network further develops its training and education programme, CNN Academy. Over five days, CNN last week created a realistic breaking news environment that… Read More
Today, adidas reveals Al Hilm – the Official Match Ball for the semifinals and final of the FIFA World Cup Qatar 2022™. Al Hilm, which translates as “The Dream” in Arabic, follows on from the Official Match Ball of the group stages, Al Rihla, which… Read More
Hub71, Abu Dhabi’s global tech ecosystem, and The Mohammed Bin Salman Foundation (MiSK Foundation) have partnered to ease international market access for startups and technology companies between Abu Dhabi and the Kingdom of Saudi Arabia. The partnership will benefit founders seeking a soft-landing into the… Read More
Hisense, the global electronics and whitegoods manufacturer collaborates with BudX FIFA Fan FestivalTM brought to you by AB InBev and its flagship brand Budweiser to participate in an unmissable experience for football fans in Dubai for FIFA World Cup Qatar 2022TM. The Official BudX FIFA… Read More
2022 has been a stellar year for Publicis on every front. But rather than celebrate those achievements, the group is leveraging the impact of its annual Wishes film to drive awareness around the Human Papilloma Virus. Despite the fact that 80% of all adults will… Read More
This week, diplomats at the United Arab Emirates (UAE) Embassy in Washington, DC gathered with American partners and friends to celebrate the UAE’s 51st National Day. The event honored the nation’s remarkable progress since its founding in 1971. Hosted in the Robert and Arlene Kogod… Read More
Ooredoo, Qatar’s ICT provider has joined forces with Snapchat to push the boundaries around innovation and digital transformation. In celebration of the world’s biggest football event, Ooredoo and Snapchat have launched an interactive Augmented Reality (AR) program to enhance the fans’ experience on the ground… Read More
