Pine Labs’ Qwikcilver, a provider of end-to-end gift card and stored value solutions, has partnered with Etihad Airways, the national airline of the United Arab Emirates to enable seamless issuance of refund and compensation vouchers through Qwikcilver’s Asset Manager solution. This solution has been integrated… Read More
HuManagement is pleased to announce its appointment as a badged TikTok Creative Marketing Partner in the METAP’s Creator Marketing region. The collaboration between TikTok and Humanagement dates back to 2020, and this move today comes as an epitome of the many successful regional campaigns implemented… Read More
AppsFlyer has announced the launch of its new measurement and Data Clean Room support for ChatGPT plugins. Brands and marketers can now measure the customer journeys and performance of their ChatGPT plugins across all platforms — including mobile app, CTV and web, as well as… Read More
e& enterprise, part of e&, announced the signing of a binding agreement to acquire a majority stake in Beehive, MENA’s leading peer-to-peer digital platform to tap into opportunities in the Small and Medium Enterprise (SME) lending market. Beehive, founded in 2014, leads the crowdfunding platform… Read More
YAAP, a new-age specialized content and influencer marketing company, has launched ‘The State of Influencer Marketing in UAE 2023’ report, in conjunction with the leading media and news outlet Khaleej Times. The comprehensive report, a first-of-its-kind deep dive into Middle East’s burgeoning influencer marketing domain,… Read More
In a move that is likely to send ripples through the music industry, trailblazing FIVE Hotels and Resorts has forged a progressive partnership with the iconic Warner Music Group for the future of the disruptive luxury brand’s record label, FIVE Music. This new joint venture will not only make use… Read More
YAAP, a new-age specialized content and influencer marketing company, today announced that His Excellency Dr Ahmed Abdul Rahman AlBanna has joined its advisory board. Former UAE Ambassador to India, Dr AlBanna, will have hands-on involvement in YAAP’s key strategic initiatives aimed at growth and expansion… Read More
NEOPIN, a global CeDeFi platform, announced its Memorandum of Understanding (MOU) with Tripbtoz to develop a Web 3.0-based travel platform. Tripbtoz is a travel platform based on user-created short-form video content. Beyond simple travel commerce, Tripbtoz offers features such as a “community” for sharing travel… Read More
Deliveroo UAE has announced the launch of its first Editions site in Abu Dhabi. The new site located in the capital is set to open up a whole new range of neighbourhoods for restaurants to expand their delivery radius. In addition to the variety of… Read More
Snap Inc.’s pioneering AR Ramadan Mall will return to the platform this holy month, seamlessly bridging the physical and digital worlds to create a unique and immersive retail experience powered by augmented reality. Following last year’s overwhelming response to the inaugural Snap AR Ramadan Mall,… Read More
