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Page 74

AppsFlyer Unveils Measurement, Analytics And Data Clean Room Support For ChatGPT Plugins

2 years ago by Sana MahmudAM Tech

AppsFlyer has announced the launch of its new measurement and Data Clean Room support for ChatGPT plugins. Brands and marketers can now measure the customer journeys and performance of their ChatGPT plugins across all platforms — including mobile app, CTV and web, as well as… Read More

JoPACC And Rainmaking Collaborate To Unleash Fintech Innovation In Jordan Through JOIN Fincubator

2 years ago by AM News DeskAM Tech

The Jordan Payments and Clearing Company (JoPACC) and Rainmaking Innovation have signed an agreement to mark the onset of the programs of JoPACC’s newly established fintech incubator, JOIN Fincubator, which will support the development and endeavors of fintech ideas and startups in the Jordanian ecosystem.… Read More

Hunt For Hidden Flavors: Wingstop Launches Exciting Campaign In Dubai’s Silicon Central Mall

Hunt For Hidden Flavors: Wingstop Launches Exciting Campaign In Dubai’s Silicon Central Mall

2 years ago by Kiran KidwaiAdvertising

Wingstop, the globally renowned restaurant chain is excited to announce the launch of its Flavour Hunt campaign in the UAE. Starting on May 12th, Wingstop will be hiding 100 coupons throughout the common areas of Silicon Central Mall in Dubai, giving shoppers the chance to… Read More

DCT Abu Dhabi And Abu Dhabi Residents Office Sign MoU To Attract And Retain Global Top Talent In The Emirate

DCT Abu Dhabi And Abu Dhabi Residents Office Sign MoU To Attract And Retain Global Top Talent In The Emirate

2 years ago by Sana MahmudMarketing

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and the Abu Dhabi Residents Office (ADRO), part of the Abu Dhabi Department of Economic Development, have signed a Memorandum of Understanding (MoU), expressing a shared commitment to showcase the variety of benefits… Read More

Omani Projects To Boost Adventure Tourism

2 years ago by AM News DeskAdvertising

The Ministry of Heritage and Tourism (MHT) in Oman is implementing a plan to enhance the country’s adventure tourism industry. The plan includes over 40 projects aimed at boosting adventure tourism starting in 2022 and continuing beyond 2025. The projects include developing a cable car… Read More

Sharjah Media City Participates In Annual Investment Meeting 2023

Sharjah Media City Participates In Annual Investment Meeting 2023

2 years ago by Kiran KidwaiAdvertising

Sharjah Media City (Shams) announced its participation in the Annual Investment Meeting (AIM), which will be held in Abu Dhabi from May 8th till 10th under this year’s theme ‘The Investment Paradigm Shift: Future Investment Opportunities to Foster Sustainable Economic Growth, Diversity, and Prosperity’. The… Read More

CDF Named Sponsor Of The 9th Saudi Film Festival

CDF Named Sponsor Of The 9th Saudi Film Festival

2 years ago by Sana MahmudAdvertising

The Cultural Development Fund (CDF) has announced its sponsorship of the ninth Saudi Film Festival, which will be held in Dhahran from May 4-11, 2023. The event is organized by the Saudi Cinema Association in partnership with the King Abdulaziz Center for World Culture (Ithra),… Read More

AUS Student Designer Commissioned For Montblanc Ramadan Campaign

2 years ago by AM News DeskAdvertising

In a celebration of classic penmanship and Arabic design, luxury accessory brand Montblanc featured artwork by American University of Sharjah (AUS) visual communications student Rana Kassem in its stores across the Middle East this Ramadan. The campaign aimed to create a modern and creative artwork… Read More

WPP’s Landor & Fitch Acquires Sonic Branding Agency: Amp, Expanding Its AI-Powered Brand Experience Design Offer

WPP’s Landor & Fitch Acquires Sonic Branding Agency: Amp, Expanding Its AI-Powered Brand Experience Design Offer

2 years ago by Sana MahmudAdvertising

Landor & Fitch, the world’s largest global specialist brand and design agency, today announces the acquisition of amp: one of the world’s leading sonic branding companies, famous for creating award-winning sonic identities for some of the world’s most influential brands, including Mastercard, Mercedes-Benz, Kraft Heinz… Read More

e& Enterprise To Acquire A Majority Stake In Beehive

e& Enterprise To Acquire A Majority Stake In Beehive

2 years ago by AM News DeskAM Tech

e& enterprise, part of e&, announced the signing of a binding agreement to acquire a majority stake in Beehive, MENA’s leading peer-to-peer digital platform to tap into opportunities in the Small and Medium Enterprise (SME) lending market. Beehive, founded in 2014, leads the crowdfunding platform… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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