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Page 84

WPP’s Landor & Fitch Acquires Sonic Branding Agency: Amp, Expanding Its AI-Powered Brand Experience Design Offer

WPP’s Landor & Fitch Acquires Sonic Branding Agency: Amp, Expanding Its AI-Powered Brand Experience Design Offer

3 years ago by Sana MahmudAdvertising

Landor & Fitch, the world’s largest global specialist brand and design agency, today announces the acquisition of amp: one of the world’s leading sonic branding companies, famous for creating award-winning sonic identities for some of the world’s most influential brands, including Mastercard, Mercedes-Benz, Kraft Heinz… Read More

e& Enterprise To Acquire A Majority Stake In Beehive

e& Enterprise To Acquire A Majority Stake In Beehive

3 years ago by AM News DeskAM Tech

e& enterprise, part of e&, announced the signing of a binding agreement to acquire a majority stake in Beehive, MENA’s leading peer-to-peer digital platform to tap into opportunities in the Small and Medium Enterprise (SME) lending market. Beehive, founded in 2014, leads the crowdfunding platform… Read More

Hilton Wins First-Ever Sustainable Stand Award At 30th Edition Of Arabian Travel Market

3 years ago by Arabian MarketerMarketing

Hilton was presented with the inaugural Sustainable Stand Award at the 30th edition of Arabian Travel Market (ATM), which will run at Dubai World Trade Centre (DWTC) until Thursday 4 May. The hospitality brand was praised by the exhibition’s independent panel of judges for its… Read More

Meet The 2023 Cannes Lions Festival Jurors From The UAE

Meet The 2023 Cannes Lions Festival Jurors From The UAE

3 years ago by AM News DeskAdvertising

Leading voices in their fields — and proven experts when it comes to creative excellence in action – meet the esteemed panel of jury members from the United Arab Emirates, tasked with   benchmarking creative work at the 70th edition of the prestigious Cannes Lions… Read More

Spark Foundry Retains Almarai For 18th Year

3 years ago by Sana MahmudMarketing

Spark Foundry, a leading global media agency under Publicis Media, the media arm of Publicis Groupe has announced the renewal of its partnership with Almarai, a leading food and beverage company in the Middle East and the world’s largest vertically integrated dairy company, for media… Read More

Middle East’s Influencer Marketing Domain Will Hit $1.3-Billion Valuation In 2023: New UAE Market Report

Middle East’s Influencer Marketing Domain Will Hit $1.3-Billion Valuation In 2023: New UAE Market Report

3 years ago by Kiran KidwaiDigital

YAAP, a new-age specialized content and influencer marketing company, has launched ‘The State of Influencer Marketing in UAE 2023’ report, in conjunction with the leading media and news outlet Khaleej Times. The comprehensive report, a first-of-its-kind deep dive into Middle East’s burgeoning influencer marketing domain,… Read More

German National Tourist Board To Focus On Sustainable Inbound Tourism At ATM 2023

German National Tourist Board To Focus On Sustainable Inbound Tourism At ATM 2023

3 years ago by AM News DeskMarketing

The German National Tourist Board (GNTB) presented a campaign update today (Monday 1st May), for their vision of ‘Making Tourism More Sustainable’ to GCC travel professionals at Arabian Travel Market (ATM) 2023.  Under the slogan, ‘Germany, simply inspiring’, GNTB is focusing on the sustainable related… Read More

Ministerial And Economic Figures Place Climate Change At The Top Of The Agenda As ATM 2023 Opens

Ministerial And Economic Figures Place Climate Change At The Top Of The Agenda As ATM 2023 Opens

3 years ago by Sana MahmudNews Watch

The climate crisis was under the spotlight during the opening session of Arabian Travel Market (ATM) 2023 today at the Dubai World Trade Centre. The discussion gathered tourism and economy figureheads from across the Middle East region to address how the travel industry needs to… Read More

Leo Burnett Appoints Muhammad Ali As Executive Creative Director

Leo Burnett Appoints Muhammad Ali As Executive Creative Director

3 years ago by Sana MahmudAdvertising

Leo Burnett Dubai, a leading global creative agency, has announced the appointment of Muhammad Ali as its new Executive Creative Director. In this role, Ali will be responsible for leading and overseeing the creative output and growth across the Leo Burnett Dubai portfolio. Ali brings… Read More

Radisson Hotel Riyadh Airport Shortlisted For ‘Best New Business Hotel’ At Business Traveller Middle East Awards 2023

3 years ago by Sana MahmudAdvertising

Radisson Hotel Riyadh Airport has been shortlisted as ‘Best New Business Hotel in the Middle East’ at this year’s Business Traveller Middle East Awards. The 22nd edition of the prestigious, invite-only ceremony for hotels, airlines, and airports – which celebrates companies facilitating business travel and… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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