Grey Group Middle East and North Africa (MENA) has won Dubai Electricity and Water Authority’s (DEWA) marketing and communications brief following a competitive pitch against a number of agencies. Effective August 2018, the agency in Dubai will be responsible for all aspects of DEWA’s communications,… Read More
On its second anniversary, Hopscotch has rebranded as tech platform Hopscotch.work following investment from digital entrepreneur, Tim Baker, Co-Founder of digital agency hug digital that was recently acquired by Grey Group. With a brand new look and capabilities, the investment has led to a complete rebuild… Read More
The leadership teams of Grey Group and hug digital have completed a partnership tour across their Middle East offices. The roadshow, which included visits to Riyadh, Cairo, Beirut and Dubai, follows the acquisition of a majority stake in hug digital by Grey Group in August.… Read More
Grey Group has acquired a 70 percent majority stake in hug digital, an independent regional digital marketing agency, based in the Middle East. The agency was founded in 2009 by its Chairman Oussama Jamal and Tim Baker, who is woking in the capacity of Chief… Read More
Marking its 100th anniversary, Grey Group has appointed the next generation of leadership with the promotion of Michael Houston to Worldwide Chief Executive Officer, effective immediately. A 10-year veteran of Grey, Mr Houston has served since 2016 as Global President and becomes only the fifth… Read More
Revlon has appointed Grey Group as its global creative agency of record and MediaCom as its global media agency of record. Grey’s mandate will include to handle the global portfolio of brands including two of the company’s most iconic and largest, Revlon and Elizabeth Arden,… Read More
Grey Group has appointed Ali Shabaz, who has been the Chief Creative Officer for its Southeast Asia region, to takeover as Chief Creative Officer for Grey Middle East. The move comes as the position opens up with the exit of Mike Shackle, who had joined… Read More
Nirvik Singh, Chairman and CEO of Grey Group Asia Pacific since 2009, will take on the additional role of Chairman & CEO for Grey Group’s Middle East and Africa (MEA) region. In his newly elevated role, Mr Singh will continue to work closely with Jim… Read More
Volvo Car Group has appointed Grey Group’s Beirut office to handle its business for the entire Middle East region. Grey’s mandate would include managing all digital assets in addition to developing and adapting creative campaigns for the launch of Volvo’s new car models. “With an… Read More
