Given the skyrocketing smartphone usage in the Middle East combined with high internet penetration, it is no surprise that most of the Middle East shoppers prefer shopping online, reiterating the scope for growth in ecommerce. While the trend has been strengthening over the years, the… Read More
Riyadh has been named the sixth fastest growing travel destination in the world, according to the Mastercard Global Destinations Cities Index 2016 which was released recently. Riyadh, with a compounded annual growth rate of 16.45 percent, is one of four cities from Middle East and… Read More
Forbes Middle East, for the second consecutive year, has listed the UAE’s most promising startups. A total of 100 entrepreneurs were broadly categorized into the most promising startups and the startups to watch out for. Startups from consumer services sector dominated the lists, followed by… Read More
Mobile phones are the most commonly used device among consumers in the UAE and more than half of all consumers (59 percent) prefer using their smartphones over any other device to make payments, the new Mastercard Impact of Innovation Study reveals. The study surveyed 23,000… Read More
The spirit of giving highlights the essence of the Holy Month of Ramadan. MasterCard, along with Priceless Causes, has rolled out a ‘#GiftAnIftar’ campaign across the UAE, based exactly on this insight. The campaign, conceptualized and executed by FP7/DXB, aims to send safe and nutritious meals… Read More
A recent MasterCard study reveals that digital wallets are the main topic of discussion online when it comes to payments innovation in some of the world’s biggest emerging markets including Nigeria and the UAE. Of all the payment innovations that were discussed, people everywhere were most… Read More
