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Microsoft

Microsoft To Acquire LinkedIn For USD 26.2 Billion

Microsoft To Acquire LinkedIn For USD 26.2 Billion

9 years ago by Sana MahmudDigital

Microsoft Corp. and LinkedIn Corporation have entered into a definitive agreement under which Microsoft will acquire LinkedIn for USD 196 per share in an all-cash transaction valued at USD 26.2 billion, inclusive of LinkedIn’s net cash. LinkedIn will retain its brand, culture and independence. Jeff… Read More

2016’s Tough Beginning For Tech Giants

2016’s Tough Beginning For Tech Giants

9 years ago by Asma WangdeDigital

The technology sector may not have particularly begun 2016 in the best way possible. At least not if the quarterly earnings report of Alphabet, Microsoft and Apple are anything to go by. Google’s Risky Bets Google’s parent company, Alphabet’s first-quarter net profits increased 20 percent… Read More

The Rise Of The ‘Creative Tech Architect’ In Marketing

The Rise Of The ‘Creative Tech Architect’ In Marketing

9 years ago by Sana MahmudAdvertising

As the global craze around artificial intelligence (AI) and what it means for marketers picks up, media agency PHD has delved deeper into the subject from a branding and communication standpoint. Luca Allam, General Manager, PHD UAE, who spoke about the world of AI and… Read More

Microsoft’s Mixed Mobile Success Continues Even In a Good Year

Microsoft’s Mixed Mobile Success Continues Even In a Good Year

9 years ago by Asma WangdeDigital

Satya Nadella’s leadership is making all the positive differences at Microsoft. Recently the company posted fiscal second quarter revenue of USD 25.69 billion, beating the analysts’ expectations of USD 25.26 billion (estimate from Thomson Reuters). The net income for the quarter was USD 6.3 billion.… Read More

After Google & Yahoo, Microsoft-InMobi Rumors Spark

After Google & Yahoo, Microsoft-InMobi Rumors Spark

9 years ago by Zeba MahmudDigital

InMobi may be facing some interesting times in its key markets including its base market India, but the mobile ad network continues to hold appeal for potential suitors. Even though conversations of a buyout with Google and Yahoo rendered no results last year, it appears… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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