The Epica Awards 2017 have shortlisted the entries that will now compete for the final metals. Only one agency – FP7/CAI – has made it to the shortlist from the Middle East & North Africa region for its campaign ‘The Line Up Song’ for The… Read More
Cicero & Bernay Public Relations (C&B) has expanded in Turkey through a new affiliation signed with Miya PR & SM. This agreement continues an active 2016 of new alliances for C&B, which has seen the company enhance its reach all across the Middle East including Saudi… Read More
In the third quarter of the year, WPP reported net sales growth of 2.9 percent with revenues up 23.4 percent to GBP 3.61 billion. Even though Sir Martin Sorrell, CEO, WPP has been vocal on his disappointment of the Brexit vote, the impact of sterling… Read More
beIN Media Group has acquired DP Acquisitions B.V., the holding company of the Turkish digital platform group operating under the name Digiturk. beIN MEDIA GROUP is a diversified media company active in both sports and entertainment. Its assets include beIN SPORTS, a premium and leading… Read More
J. Walter Thompson, part of WPP Group, has agreed to acquire a majority stake in WANDA Digital, an independent digital agency in Turkey. The decision on acquisition follows an initial investment made in 2015. “This further investment reflects WPP’s continuing commitment to Turkey and our… Read More
The winners of Publicis Groupe’s #Publicis90 initiative was announced recently at the Viva Technology event held in Paris. Out of the 90 startups/ scale-ups that were selected, projects from the Middle East & North Africa region along with Turkey also won medals. #Publicis90 is a… Read More
This week marked the completion of five years of conflict in Syria. It comes as no surprise that this was one of the hotly trending topics in the week. The conflict has caused the largest humanitarian and refugee crisis of our time. According to UNHCR,… Read More
Legitimate pay TV operators in the Middle East and North Africa (MENA) region are increasingly relying on exclusive content rights to gain subscribers. This is especially true for satellite TV platforms such as beIN and OSN. Despite various hurdles, the number of pay TV homes… Read More
