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Vision 2030

Oppo’s ME High: Forays Into KSA, Makes Dubai Regional Hub

Oppo’s ME High: Forays Into KSA, Makes Dubai Regional Hub

8 years ago by Zeba MahmudMarketing

Competition is heating up within Saudi Arabia’s smartphone industry, although new entrant Oppo believes that all the conditions are right for it to enter — and thrive — within the kingdom. The company recently launched commercial operations in Saudi Arabia while unveiling its R17 smartphone,… Read More

IDC Takes Stock Of Digital Transformation In Saudi Arabia

IDC Takes Stock Of Digital Transformation In Saudi Arabia

8 years ago by AM News DeskAM Tech

On the back of several macroeconomic and societal changes, countries are increasingly competing with each other for talent, foreign investment and development. Digital infrastructure has become a major differentiator. This, in turn, has pushed countries both regionally and globally to look for national strategies that… Read More

The Woman Driver In Riyadh Is An Emblem Of The New Saudi Arabia

The Woman Driver In Riyadh Is An Emblem Of The New Saudi Arabia

9 years ago by Sean Pillot de CheneceyContributors

In an ‘always on’ globalized and digitized environment, who we are and how we present ourselves to others has rarely mattered more. That’s as true for individuals as it is for Nation States and with ‘brand storytelling’ being key, the way national stories are perceived… Read More

The Dos & Don’ts For Professionals During Ramadan In KSA

The Dos & Don’ts For Professionals During Ramadan In KSA

9 years ago by AM News DeskAdvertising

Saudi Arabia is an attractive market for foreign investment, but it can be a difficult path to navigate. Without understanding nuances of the market, especially in important times such as Ramadan, most business professionals will be unprepared for what they would face, and what is… Read More

Saudi Residents Optimistic About National Transformation

Saudi Residents Optimistic About National Transformation

9 years ago by Sana MahmudAdvertising

While happiness scores are high and stress levels are low, there is still a noticeable trend of financial prudence among the residents of Saudi Arabia. Optimism about the future is high, largely rooted in the confidence in the government’s ability to address the macro-economic issues,… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.arabianmarketer.ae and monthly print magazine The Arabian Marketer.

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