Serviceplan Group Middle East has appointed Akhilesh Bagri as Executive Creative Director. Mr Bagri joins Serviceplan Group with 15 years of experience under his belt. During his career, he has worked at BBDO, JWT, Leo Burnett and FP7, and brings to Serviceplan Group Middle East… Read More
Abu Dhabi Global Market (ADGM), the international financial center in Abu Dhabi, has launched a Gender Equality Initiative, to strengthen gender equality across all job functions and levels in the workplace. This is in line with the UAE government’s Vision 2021 of enhancing gender equality… Read More
After over 17 years at MBC Group, its CEO Sam Barnett has resigned. While a successor is yet to be named, Mr Barnett will be an advisor to the company’s board from January 2020, focusing on “strategy-related matters”. In an internal mail to MBC staff,… Read More
The Saudi Stock Exchange (Tadawul) is now allowing foreign companies to list on Tadawul upon the Capital Market Authority (CMA)’s approval of amended Listing Rules including provisions related to foreign listing. The move will allow for more funding resources, opening up newer opportunities for businesses… Read More
Interpublic Group has launched Kinesso, a company focused on creating applications that help marketers amplify the impact of traditional and addressable media through the better use of data. Kinesso will do so by creating new software and products that deliver data trust and security tools,… Read More
The United Arab Emirates (UAE) is ranked first in the Arab region and 12th globally among highly competitive countries in the IMD World Digital Competitiveness Ranking 2019, issued by the IMD World Competitiveness Center, Lausanne, Switzerland, one of the highly specialized institutions in this field… Read More
AXA has appointed Paul Adamson as Chief Executive Officer of AXA Gulf. He will take over from Cédric Charpentier, Chief Executive Officer of AXA Gulf, recent Member of the INM Executive Committee and Strategic Development Officer for AXA Gulf, Saudi Arabia & Turkey, who has… Read More
Omnicom Media Group (OMG) MENA has kicked off the regional operation of its dynamic creative specialist agency Adylic. Adylic specializes in data-driven, personalized creative advertising and dynamic creative optimization (DCO). The Dubai operation, its seventh in the world, will play headquarter for the Middle East… Read More
Taboola and Outbrain, two digital advertising platforms, have entered into an agreement to merge, subject to customary closing conditions. Both companies’ Boards of Directors have approved the transaction. The combined company aims to provide enhanced advertising efficacy and reach to marketers worldwide, while helping news… Read More
Surkus, a multi-sided experiential marketing platform offering members access to paid events and offers in exchange for engagement, has made its debut in the Middle East and is now live in the UAE. This follows international rollout in markets including the US and Hong Kong… Read More
