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Author: AM News Desk

Noon Inks Sponsorship Deal With KSA’s Al Ittihad Club

Noon Inks Sponsorship Deal With KSA’s Al Ittihad Club

7 years ago by AM News DeskDigital

Two of MENA’s favorite pastimes, football and shopping, meet in a partnership deal between Al Ittihad Club Saudi Arabia and noon that will see the digital market place become the main sponsor of the champion football club. As the digital home team of the Middle… Read More

UAE Tops Region In AI Solutions Adoption: Report

UAE Tops Region In AI Solutions Adoption: Report

7 years ago by AM News DeskAM Tech

A report by the Dubai Technology Entrepreneurship Campus (Dtec), a wholly owned technology hub by Dubai Silicon Oasis Authority (DSOA), prepared in collaboration with ArabNet and startAD, an innovation and entrepreneurship platform anchored at New York University Abu Dhabi and powered by Tamkeen, revealed that… Read More

Data Point: 3 In 10 To Rely On Social For Holiday Gift Ideas

Data Point: 3 In 10 To Rely On Social For Holiday Gift Ideas

7 years ago by AM News DeskDigital

Social media will upmarket the shopping capabilities just in time for the festive season. Could this year’s shopping period be social media’s most influential so far? Around half of the consumers follow brands on social media to get inspiration for gifts or to get ideas… Read More

Careem, Uber Launch Egypt Focused Service ‘Bus’

Careem, Uber Launch Egypt Focused Service ‘Bus’

7 years ago by AM News DeskMarketing

Cab hailing apps Careem and Uber have devised a service specific to Egypt in the form of ‘Bus’. While Careem has done this via an independent app, Uber Bus can be ordered from the regular Uber app itself. The move reiterates the importance that both… Read More

IBM Launches AI Skills Training Business For Workforce

IBM Launches AI Skills Training Business For Workforce

7 years ago by AM News DeskAM Tech

As artificial intelligence (AI) promises to transform both the future of work and the human resources (HR) function, IBM has launched IBM Talent & Transformation. The new business aims to not only provide AI skills training but also help companies drive the transformation necessary to… Read More

Adtech Firm Travel Audience Partners With Reach MENA Digital

Adtech Firm Travel Audience Partners With Reach MENA Digital

7 years ago by AM News DeskAdvertising

travel audience, an Amadeus company for programmatic media purchasing in the travel sector, has signed an exclusive distribution agreement with the Dubai-based digital media agency Reach MENA Digital. Reach MENA will take over the distribution of travel audience’s digital travel advertising portfolio in the Gulf… Read More

Middle Eastern SMS Puts ‘Media’ In The Spotlight

Middle Eastern SMS Puts ‘Media’ In The Spotlight

7 years ago by AM News DeskDigital

The fifth Middle East Social Media Summit (SMS) in the business sector will take place on December 5-6, 2018 in Dubai. The summit this year aims to cover diverse topics in the media sector. Media personality, Abdulrahman Al-Rashed, will speak about moving from the big… Read More

ASUS Middle East, Quantumcloud Form Strategic Alliance

ASUS Middle East, Quantumcloud Form Strategic Alliance

7 years ago by AM News DeskAM Tech

ASUS Middle East partners with Quantumcloud to allow gamers to use their idle graphics cards to mine cryptocurrency and receive a digital cash payout through PayPal or WeChat. ASUS with Quantumcloud app will deliver cash to customers depending on how efficiently their system mines cryptocurrencies.… Read More

China Homelife Dubai Eyes Middle East’s Growing Ecommerce

China Homelife Dubai Eyes Middle East’s Growing Ecommerce

7 years ago by AM News DeskDigital

The UAE, according to a Research and Markets survey, is the top market in the region where business to consumer (B2C) ecommerce sales doubled between 2015 and 2017 with further projected annual growth rates of over 20 percent through 2021. Simultaneously, Saudi Arabia is expected… Read More

Cloud To Increase Employment In Bahrain In Next 5 Yrs: IDC

Cloud To Increase Employment In Bahrain In Next 5 Yrs: IDC

7 years ago by AM News DeskAM Tech

According to an International Data Corporation (IDC) research, Microsoft’s technology ecosystem and the growing popularity of cloud services will create more than 5,600 jobs in Bahrain by the end of 2022. The study also covers findings from other Middle Eastern markets such as Saudi Arabia,… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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