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Author: AM News Desk

META’s Digital Transformation Spending Reaches $20bn: IDC

META’s Digital Transformation Spending Reaches $20bn: IDC

7 years ago by AM News DeskAM Tech

The Middle East, Turkey and Africa (META) region will see annual spending on digital transformation (DX) initiatives cross the USD 20 billion mark by the end of this year, according to the latest insights from International Data Corporation (IDC). The global technology research and advisory… Read More

FP7 Wins Silver, Bronzes At Epica Awards 2018

FP7 Wins Silver, Bronzes At Epica Awards 2018

7 years ago by AM News DeskAdvertising

The only agency shortlisted at the Epica Awards 2018, FP7, has brought home one Silver and four Bronze awards at the festival. The work done for Babyshop, ‘Al Umobuwah: Putting Mum into Parenthood’, won a Silver in Retail Services. FP7/MENA also won one of the… Read More

FB Appoints Ramez T. Shehadi As MD MENA

FB Appoints Ramez T. Shehadi As MD MENA

7 years ago by AM News DeskDigital

Facebook has appointed Ramez T. Shehadi as its new Managing Director in the Middle East and North Africa (MENA). In his new position, Mr Shehadi will lead the commercial growth and impact of Facebook and its expanding portfolio of apps, services and businesses across the… Read More

FP7 Makes It To Epica Awards 2018 Shortlist

FP7 Makes It To Epica Awards 2018 Shortlist

7 years ago by AM News DeskAdvertising

The Epica Awards are set for 2018 edition. Epica has shortlisted finalists, and will reveal winners in the event in Amsterdam scheduled from November 12-14, 2018. From the region, five entries have been made it to the shortlist – all from FP7. FP7 Cairo has… Read More

Initiative MENA Appoints Lee Boden As Regional MD

Initiative MENA Appoints Lee Boden As Regional MD

7 years ago by AM News DeskAdvertising

MCN Mediabrands has appointed Lee Boden as the new Regional Managing Director for Initiative MENA. The appointment, that fills in the gap after Ramzy Abouchacra’s exit earlier this month, is with immediate effect. “Over the past two years Initiative has been evolving its offering with… Read More

Shams, 7awi Form JV To Develop Digital Platforms

Shams, 7awi Form JV To Develop Digital Platforms

7 years ago by AM News DeskDigital

amSharjah Media City (Shams) and 7awi, a digital platform for media and advertising solutions, have formed a joint venture to develop digital platforms with the aim of keeping pace with the rapid growth in demand for digital solutions in the UAE and wider region. The… Read More

Dubai Businesses Optimistic On Q4 2018

Dubai Businesses Optimistic On Q4 2018

7 years ago by AM News DeskMarketing

Businesses in Dubai displayed a brighter outlook for the months ahead with stronger sales and revenues expected due to new projects and seasonal increase in tourist arrivals. The quarterly business survey of the Department of Economic Development (DED) showed that more than 88 percent of… Read More

VMLY&R Names Kalpesh Patankar As Regional CCO – MENA

VMLY&R Names Kalpesh Patankar As Regional CCO – MENA

7 years ago by AM News DeskAdvertising

Following the unification of Y&R and VML to create VMLY&R, the agency has now assembled its creative leadership team globally and regionally. Debbi Vandeven, among one of the few female global chief creative officers, will lead the team as Global Chief Creative Officer. Previously Global… Read More

EMENAComm To Highlight Communications’ Role In Transformation

EMENAComm To Highlight Communications’ Role In Transformation

7 years ago by AM News DeskAdvertising

Over 200 of the region’s communicators and 40 global speakers will converge in Bahrain on the February 11-12, 2019 to meet at the IABC-organized conference Communications and its role in driving positive change will be the highlight of the largest event held for communications professionals… Read More

FB Brings MENA Art Communities Together At Dubai Design Week

FB Brings MENA Art Communities Together At Dubai Design Week

7 years ago by AM News DeskDigital

As part of its continued commitment to support different communities in the Middle East and North Africa (MENA) region, Facebook is set to celebrate the region’s vibrant art, creative and design ecosystem with a set of events at Dubai Design Week. Taking place from November… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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