Of the 26 entries shortlisted in the Film Lynx category at Dubai Lynx International Festival of Creativity, FP7/ Cairo has seven shortlists for its work done for McDonald and EG Bank in Egypt. TBWA\Raad Dubai’s work done for AWR Arabian Automobiles and Nissan Saudi Arabia… Read More
VOX Cinemas has signed an exclusive distribution deal with Myrkott, the Saudi production company behind YouTube animated series ‘Masameer’ that has attracted more than 700 million views across social media. The development marks the first of its kind deal with a Saudi production company and… Read More
Virgin Mobile KSA, a mobile virtual network operator in Saudi Arabia, has claimed to be the fastest growing telecom service provider in the KSA. As per company officials, its subscriber base has reached over 2.8 million by the end of 2017 and it is further… Read More
Sharjah Media City (Shams), a free zone hub for innovation, Zoo Digital, a provider of localization and digital distribution services for the entertainment industry, and Olive Digital, a digital consulting agency, have entered an agreement to bring localization and digital distribution services to the Middle… Read More
Downtown Editions, held in partnership with Dubai Design District (d3) will build on the legacy of the city’s first collectible design fair, to be a curated exhibition of bespoke design, capsule collections, individual studios and designer collaborations. Held under the patronage of Sheikha Latifa bint… Read More
There is an apparent decline in the traditional media compared to their electronic counterparts. An Omnes Media study, reiterated this, showing that 36 percent of the participants read traditional media, especially print media, 46 percent follow it occasionally, 6 percent follow press once a week,… Read More
Turkish Airlines has always attempted to go beyond just commercial messaging of an airline company in its advertising. Its newest commercial, once again debuted at the Super Bowl, stars heart surgeon and TV personality Dr. Oz. Danish director Martin Aamund took the reins for the… Read More
Cadillac Middle East is partnering with Gulf Photo Plus (GPP), as the official presenting partner of GPP Photo Week 2018, the international photography event in the region. Taking place from February 7–12, 2018 at Alserkal Avenue, the event partnership will see Cadillac team up with… Read More
OSN has partnered with Arabic actor, Dhafer L’Abidine, who will be the face of OSN’s new marketing campaign, reinforcing the power of stories. The new campaign, centered around a family, focuses on how ‘stories bring us together’ through entertainment. Planned as a 360-degree initiative, the… Read More
Channel 4 FM has added Jacob Cummings and Nimi Mehta to host its flagship radio show, now called, ‘Wake Up UAE! with Jacob and Nimi’ on 104.8 Channel 4 FM from 6 AM – 10 AM on weekdays. As it celebrates 20 years within the… Read More
