Hospitality Distribution company, Hotelity, has appointed DGtal Cyberkoms as its digital partner, to metamorphose its brand on the digital canvas. A B2B oriented brand, Hotelity provides expertise in food & beverages and housekeeping products. Their clientele include Atlantis-The Palm, Burj Al Arab, Jumeirah, Hilton, Emirates Palace, Marriott, Starwood,… Read More
Twitter’s Co-Founder and CEO Jack Dorsey’s Eid wishes on Twitter garnered high levels of engagement with his tweet becoming the 6th most Retweeted Tweet of all time. The tweet, that was tweeted in Arabic included the #EidAlAdha hashtag in Arabic, which unlocked a special emoji… Read More
After the estimated USD 600 million deal was completed in March this year between Amazon and Souq, the latter ecommerce platform has been slowly integrating the services of Amazon on its platform. Following the new feature of Amazon users being able to access Souq website… Read More
WPP has acquired Design Bridge Limited (Design Bridge), an independent brand design agency. Design Bridge combines strategic thinking, intuition and creative excellence to bring brands to life through great ideas that connect with people. Founded in London in 1986 – 18 months after WPP was… Read More
Ad professionals or media companies that may have, unwisely, put trust in video clickbaiting are going to face challenges on Facebook. Clickbaiting per se has become among the industry practices that despite its widespread criticism are still seen in abundance. Video clickbaiting is true more… Read More
Global brands have made major changes or are planning to make extensive changes to their media governance practices across a wide range of areas. In the last 12 months, 35 multinational companies with a total annual marketing spend of more than USD 30 billion globally… Read More
Telr, an online payment solution provider, has appointed Wisam Fadel as Chief Technology Officer (CTO) and Pretam Raikar, as Head of Sales for Telr in the UAE. These appointments come in wake of the company’s focus on growth and investment in the Middle East. The… Read More
The shift from traditional to digital media is much discussed but rarely quantified. From a Middle East & Africa perspective, especially to better understand markets such as the UAE and Saudi Arabia where digital is already a lead medium, it is imperative to know the… Read More
HP has unified its approach and commercial solutions for virtual reality (VR), to assist businesses looking to reduce concept to production cycle times and delivering immersive customer experiences. As part of this strategy, the company is unveiling a wearable VR PC1 to bring the full… Read More
Companies in the UAE are taking care of their customers. Service Hero, a consumer powered customer satisfaction index, revealed that satisfaction in the UAE is rising with almost 2 points growth from last annual results. This comes as the company released the results of its… Read More
