The four winners of the #IAATicketToCannes 2016 competition by the IAA UAE Chapter were awarded at a networking evening held at its premises in Dubai Media City. Though the competition, the UAE Chapter reached out to young industry professionals in a bid to help them… Read More
K9 friends’ is a non-profit dog-shelter based in Dubai that works towards helping lost/street dogs. The aim of the agency is to reunite these lost dogs to their owners or take care of these dogs until a home is found for them. Furthering on this… Read More
Nike GCC has reappointed J. Walter Thompson Dubai, consolidating the two companies strategic partnership, after sharing a six year relationship in the region. The long-standing partnership has produced a number of high profile events in Dubai including the annual WeRunDubai; Nike Football’s LVL UP tournament… Read More
Marco Bezerra, Executive Creative Director at J. Walter Thompson Dubai has been named as one of the jury members for the TV/Cinema/Online Film category for the 2016 London International Awards (LIA). The category is headed by Dr. Stephan Vogel, Chief Creative Officer of Ogilvy &… Read More
Publicis Groupe’s businesses in the Middle East and North Africa region have bucked any decline trend that the market witnessed in 2015 or that the holding company itself experienced globally. For Raja Trad, CEO, Publicis Communications Middle East, the year 2016 will build on this… Read More
Unilever has appointed FP7/DXB to handle the digital and social business of it flagship tea brand – Lipton. FP7/DXB is tasked with overseeing Lipton’s digital communication and content strategy across the Gulf region. “Lipton is the biggest tea brand globally as well as in the GCC. It enjoys… Read More
More than 12 million Syrians have fled their country since the outbreak of the war there some five years ago. The plight of these people is now the focal point of an emotional campaign entitled ‘Keys of Hope’, developed by BBDO Düsseldorf. Commissioned by the… Read More
Liberated from digital keyboards, Pepsi has taken the world’s global language – emojis – offline in a visually striking and socially sharable campaign, inviting consumers to ‘Say It With Pepsi’. Unleashing more than 600 proprietary PepsiMoji designs – from over one billion bottles and cans… Read More
Horizon FCB has recently launched a series of print ads publicizing the use of hansaplast band-aids. Commercials depicting the concept of using band-aid are generally made on the same lines-someone getting hurt and the usefulness of applying a band aid. However in this new print… Read More
Memac Ogilvy has appointed Arpan Saxena as Strategic Planning Director for its Bahrain office in order to strengthen its department of integrated communications. Mr Saxena would be involved in the creative ‘think-tank’ of the company, and would deal with international and local clients. These include American Express… Read More
