Just over half of internet users say they are responsible for their household food shop. For brands hoping to reach these main food shoppers, Global Web Index data confirms the continued importance of the traditional touch points. Despite the wealth of digital channels now available… Read More
Bloomberg Media and Twitter are partnering to create the first-ever 24/7 breaking news network that will be global, live, social and streaming. The new live streaming news network will combine the editorial and newsgathering capabilities of Bloomberg with the digital expertise of Twitter. Bloomberg will… Read More
Second screens will challenge televisions for the attention of Premier League Fans during the final matches. Data from Global Web Index shows that the vast majority of fans are set to reach for their devices as they watch the final games unfold, with 91 percent… Read More
For catching the most up-to-date developments in today’s current affairs, mobiles have become key devices. Almost six in 10 internet users now choose to consume their news via mobiles, and there is a slight skew towards males for this activity. But it’s by age where… Read More
For Gen Zers, the first generation to be raised in the era of the smartphone, there is now surprise that these devices are absolutely central to their online lives. Personal ownership of smartphones is virtually universal (96 percent) and each day they spend an average… Read More
Signaling an accelerating shift in the digital video consumer behavior, the percentage of consumers who prefer watching TV shows on television sets plummeted by 55 percent over the past year, from 52 percent to 23 percent, according to Accenture 2017 Digital Consumer Survey. The global… Read More
Rumors emerged last week that Google could be planning to add default ad-blocker functionality to its mobile and desktop versions of Chrome, a move that could potentially halt the growth of third-party options and give Google more control over the definition of what is an… Read More
LinkedIn has crossed the 500 million-member mark, across 200 countries. The Middle East & North Africa (MENA) region has played its part contributing over 22 million members in all. In MENA, the UAE is among the strongest LinkedIn markets with over three millions members. Interestingly, UAE… Read More
More often than not, people turn to social media in order to show-off to friends, collect as many ‘likes’ as possible and in the process, feel good. As is widely discussed, this quest for social validation is not necessarily rooted in truths. The point is… Read More
hug digital and HMD Global, the exclusive licensee of the Nokia brand for mobile phones and tablets, have signed a deal making hug the digital marketing communications agency for HMD across social, community management, creative and listening services. hug digital will be working closely with… Read More
