AM Marketing, Media, Advertising News in MENA
  • Home
  • Digital
  • Marketing
  • Advertising
  • Media
  • Opinion
    • AM Editorial
    • Contributors
  • Events
    • AM Events
  • JOBS
  • Print Issue

Digital

Unilever, Nafham Partner To Up Online Learning In MENA

Unilever, Nafham Partner To Up Online Learning In MENA

9 years ago by Sana MahmudDigital

In an attempt to revolutionize the way children in the Middle East access education, Unilever has struck a partnership, facilitated by Digital Republic linked by Isobar, with Nafham. Nafham is a free online educational video platform that provides students with five to 20 minute crowd-sourced… Read More

Millennials Spend Over 3 Hours A Day Online On Mobile

Millennials Spend Over 3 Hours A Day Online On Mobile

9 years ago by Kiran KidwaiDigital

Generational differences are profound when it comes to the amount of time different age groups are spending online on a mobile. Although Millennials tend to spend the longest time online across most devices, it’s on mobile, where they really forge ahead of the older generations… Read More

hug digital Bags Digital Duties Of TDIC & More From Al-Futtaim Group

hug digital Bags Digital Duties Of TDIC & More From Al-Futtaim Group

9 years ago by Sana MahmudDigital

Regional digital agency, hug digital, has secured the business of Tourism Development & Investment Company (TDIC), which is the master developer of major tourism cultural and residential destinations in Abu Dhabi. The agency has also deepened its relationship with Al-Futtaim Group, where several subsidiaries from… Read More

Smartphones – Not The Best Work Mates?

Smartphones – Not The Best Work Mates?

9 years ago by Sana MahmudDigital

While smartphones help people stay in touch with colleagues, keep on top of their inboxes and complete urgent tasks on the move, they actually make working professionals less productive in comparison to working from desks, according to a new psychological experiment by the Universities of… Read More

3 In 4 Millennials Use Music Streaming Services

3 In 4 Millennials Use Music Streaming Services

9 years ago by Kiran KidwaiDigital

Music streaming is now a widespread activity among Millennials – with more than three in four globally saying they used such a service last month. To date, Spotify, Apple Music and SoundCloud have been among the main names to watch in this space. But just… Read More

Facebook Commerce Gets Serious With Marketplace

Facebook Commerce Gets Serious With Marketplace

9 years ago by Sana MahmudDigital

Facebook has opened up its platform for its users to now buy and sell things within the Facebook ecosystem. While commerce has been among one of the top priorities for the social media player, and some Facebook markets are seeing more action on this than… Read More

Onliners Rely On Nearly Three Devices To Connect

Onliners Rely On Nearly Three Devices To Connect

9 years ago by Kiran KidwaiDigital

As Google gears up to follow in Facebook’s footsteps by moving away from its traditional reliance on cookies towards using logged-in data – improving its ability to track individuals and advertise across different channels, Global Web Index looks at how many devices consumers are using… Read More

And Now It’s Facebook On ANA Radar

And Now It’s Facebook On ANA Radar

9 years ago by Zeba MahmudDigital

A constant string of controversies have been among the highlights of 2016. The Association of National Advertisers (ANA) that had recently been in news for calling out lack of transparency in media agency dealings, is now urging Facebook for third party accreditation. ANA had added… Read More

Google Allo Reiterates The Messaging Apps Promise

Google Allo Reiterates The Messaging Apps Promise

9 years ago by Zeba MahmudDigital

Google’s history with social media may not be as successful as its other ventures have been but Google Allo is off to a decent start with five million downloads, on Android alone, in its launch week. Google has positioned Allo as a ‘smart messaging’ app… Read More

Millennials Watch Four Times More Online TV Than Boomers

Millennials Watch Four Times More Online TV Than Boomers

9 years ago by Kiran KidwaiDigital

Media consumption behaviors vary between Millennials, Gen X and Baby Boomers, leading up to the battle between online and linear TV among these three key audiences. Data from Global Web Index indicates that Millennials remain at the forefront on online TV consumption, with this trend-setting… Read More

  • Previous
  • 1
  • …
  • 149
  • 150
  • 151
  • …
  • 195
  • Next

Advertisement

Get AM Updates

  • Latest
  • Popular
  • Tags
  • Microsoft Names Ahmad El Dandachi As General Manager, Qatar

    Microsoft Names Ahmad El Dandachi As General Manager, Qatar

    July 8, 2025
  • ROSHN Group Participates At INNOPROM 2025, Russia’s Largest Industrial Trade Fair

    ROSHN Group Participates At INNOPROM 2025, Russia’s Largest Industrial Trade Fair

    July 8, 2025
  • Du And Omantel Announce Activation Of The Oman Emirates Gateway Submarine Cable

    Du And Omantel Announce Activation Of The Oman Emirates Gateway Submarine Cable

    July 8, 2025
  • “Just Ask Factory Genius!”: How AI Helps Maintain Manufacturing Equipment

    “Just Ask Factory Genius!”: How AI Helps Maintain Manufacturing Equipment

    July 8, 2025
  • Google Launches Veo 3 On Gemini In The Middle East And North Africa

    Google Launches Veo 3 On Gemini In The Middle East And North Africa

    July 3, 2025
  • Always and Noon Minutes Team Up to End Sleepless Nights for Women During Their Period

    Always and Noon Minutes Team Up to End Sleepless Nights for Women During Their Period

    July 1, 2025
  • Muscat Municipality Launches Landmark Design Competition To Shape The City’s Future

    Muscat Municipality Launches Landmark Design Competition To Shape The City’s Future

    June 11, 2025
  • Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    June 24, 2015
  • J. Walter Thompson Wins Integrated Lynx Grand Prix

    J. Walter Thompson Wins Integrated Lynx Grand Prix

    March 10, 2016
  • Turning The Glocalization Philosophy On Its Head

    Turning The Glocalization Philosophy On Its Head

    July 7, 2015
  • LinkedIn’s New Apps Focus On Business & Sales

    LinkedIn’s New Apps Focus On Business & Sales

    June 30, 2015
  • Grey MENA Appoints Mike Shackle As CCO

    Grey MENA Appoints Mike Shackle As CCO

    July 5, 2015
  • Kaspersky Lab Hosts Roadshow Across MENA

    Kaspersky Lab Hosts Roadshow Across MENA

    July 2, 2015
  • Cannes Lions 2015 Kicks Off With Lessons On Fending Zombie Attack

    Cannes Lions 2015 Kicks Off With Lessons On Fending Zombie Attack

    June 22, 2015

Tags

advertising Apple Cannes Lions Cannes Lions International Festival of Creativity Dentsu Aegis Network Digital Du Dubai Dubai Lynx Dubai Lynx International Festival of Creativity Editor's Pick Emirates NBD Facebook FP7/Dxb FP7/MENA Global Web Index Google IMPACT BBDO Instagram J. Walter Thompson Leo Burnett LinkedIn Memac Ogilvy Mena Microsoft Middle East Mobile OMD Omnicom Media Group Publicis Groupe Publicis Media Ramadan Samsung Saudi Arabia Snapchat Social Media TBWA/RAAD Twitter UAE Unilever Warc WPP Y&R Dubai YouGov YouTube

Follow Us

Tweets by @arabianmktr

About

The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

Quick Links

  • Contact Us
  • Privacy Statement
  • Terms of Use
Follow Us
Back To Top