Consumers are increasingly interested in content that reflects their personality type and is delivered in their preferred tone and style. As content becomes one of the strongest tools in the marketer’s arsenal, Reuters Plus, the branded content studio of the multimedia news provider, takes a… Read More
The National Media Council (NMC) and Sony Middle East and Africa (MEA) recently conducted their first ever photography workshop that witnessed participation from local media professionals and senior photographers in the UAE. This initiative is part of the agreement signed between the two parties aimed… Read More
The soon-to-be implemented General Data Protection Regulation (GDPR) will have an impact on companies and institutions in the Middle East as well. Even as particulars of how this may affect the region are still unclear, several legal entities have cautioned companies to exert caution. According… Read More
Maryam Eid AlMheiri, Director General of Abu Dhabi Government Media Office and Chief Executive Officer of Media Zone Authority – Abu Dhabi and twofour54, showcased recent developments in Abu Dhabi’s media industry during a two-week roadshow in New York City and Los Angeles between April… Read More
Around 95 percent of the total UAE population aged 10 and above tuned into radio every week in first-quarter (Q1) 2018, which is a 2 percent increase (135,000 listeners) in reach compared to the previous quarter of the Nielsen’s UAE Radio Audience Measurement (RAM). Nielsen’s… Read More
AETOSWire, the news distribution arm of News Services Group (NSG) and the exclusive representative of Business Wire in the Middle East and North Africa (MENA) region, has launched AW Audio Alerts for journalists. AW Audio Alerts will be in audio format, highlighting the day’s press… Read More
More than half (52%) of women in Saudi Arabia believe the perception that they are not equipped with the necessary skill sets to join the workforce in the Kingdom is the biggest myth hindering their success and employment. This is according to a new LinkedIn… Read More
The 15th Arab Media Forum kicked off in Kuwait on Sunday (April 22), with Sharjah being chosen as the ‘guest of honor’. Addressing the Forum, Sheikh Sultan bin Ahmed Al Qasimi, Chairman of Sharjah Media Council (SMC), stressed the strong brotherly bonds between Sharjah and… Read More
Vox Cinemas is awarded one of the first licenses to operate cinemas in Saudi Arabia. Its cinema, which will also be the first multiplex in Saudi Arabia will open at Riyadh Park Mall in the coming days. The development paves way for Vox Cinemas to… Read More
The Dubai International Film Festival (DIFF) is adopting a new strategy to support the growth and evolution of the film and content industries in the region. The strategic shift aims to embrace the changes taking place in the region’s creative and entertainment landscape. The new… Read More
