J. Walter Thompson Egypt has bagged a Bronze Lion in the coveted Creative Effectiveness Lions category at the Cannes Lions International Festival of Creativity. The agency won for its campaign VF Fakka for ‘Vodafone Egypt’. There are no other winners from the region in the… Read More
For many agencies in the Middle East & North Africa (MENA) region, PR Lions turned out to be a disappointment as this was expected to be one of the stronger categories. However, out of the 84 medals awarded globally, the region has bagged two. Leo… Read More
At the Cannes Lions International Festival of Creativity ongoing in France, Eric Schmidt, Executive Chairman, Alphabet Inc., received the inaugural D100 award, as Google ranked the world’s most dynamic brand. ‘The D100’ was launched by IPG Mediabrands, the media holding arm of Interpublic Group, in… Read More
There are 13 entries in all from agencies in Middle East & North African that have made it to the Media Lions category at the Cannes Lions International Festival of Creativity. UAE leads the charge with nine shortlisted entries. J Walter Thompson & TBWA\RAAD have… Read More
The third day of Cannes Lions International Festival of Creativity is not off to the best of start for the Middle East and North Africa region. In the recently launched Creative Data category, there are no shortlists from the region. Creative Data was launched last… Read More
Leo Burnett Beirut secured two spots in the Cyber Lions shortlist at the Cannes Lions International Festival of Creativity. The two shortlisted campaigns include ‘Legally Bride’ for Kafa and ‘What Women Can Do’ for Procter & Gamble. The Jury President for the category is Chloe Gottlieb,… Read More
The Middle East & North Africa region did not have too much to show in the Mobile Lions category. Y&R Dubai is the only agency to get two shortlists. The entry ‘The Traffic Gaaye’ for Videocon is shortlisted in two sub-categories in Mobile Lions. The… Read More
The Middle East & North Africa (MENA) region has done well in the Print & Publishing Lions category at the Cannes Lions International Festival of Creativity with agencies bagging Bronze and Gold medals. Memac Ogilvy Dubai won four Gold Lion campaigns, making it one Gold… Read More
The spirit of giving highlights the essence of the Holy Month of Ramadan. MasterCard, along with Priceless Causes, has rolled out a ‘#GiftAnIftar’ campaign across the UAE, based exactly on this insight. The campaign, conceptualized and executed by FP7/DXB, aims to send safe and nutritious meals… Read More
Leo Burnett Beirut has won a Gold in the Glass Lions category at the Cannes Lions International Festival of Creativity 2016. The agency won for its campaign ‘Legally Bride’ for Kafa. The ad campaign highlights the issue of child marriage that is rampant in Lebanon… Read More
