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Page 457

Talabat.com Awards PR Duties To Omnia

Talabat.com Awards PR Duties To Omnia

10 years ago by Sana MahmudAM Unicorns

Talabat.com has awarded its PR duties to Omnia’s PR division. The online food delivery service provider connects eateries to customers both online with its mobile app and Omnia will be responsible for managing all of Talabat.com’s PR requirements across the GCC region. “Talabat.com is now 12 years… Read More

Masah Capital Leverages Social Selling With LinkedIn

Masah Capital Leverages Social Selling With LinkedIn

10 years ago by AM News DeskDigital

Al Masah Capital Limited, an alternative asset management firm based in Dubai, has signed a new partnership with LinkedIn to bring the art and science of social selling to its operations across the region. Leveraging the power of a 433 million member professional network, Al… Read More

Microsoft To Acquire LinkedIn For USD 26.2 Billion

Microsoft To Acquire LinkedIn For USD 26.2 Billion

10 years ago by Sana MahmudDigital

Microsoft Corp. and LinkedIn Corporation have entered into a definitive agreement under which Microsoft will acquire LinkedIn for USD 196 per share in an all-cash transaction valued at USD 26.2 billion, inclusive of LinkedIn’s net cash. LinkedIn will retain its brand, culture and independence. Jeff… Read More

House Of Comms Hires Faten Abdulla As Arabic Media Manager

House Of Comms Hires Faten Abdulla As Arabic Media Manager

10 years ago by AM News DeskMedia

Integrated communications agency House of Comms has taken on board Faten Abdulla as its Regional Arabic Media Manager. With more than 15 years’ experience in the region, Ms Abdulla has experience in the PR industry previously working for Hill + Knowlton Strategies for more than… Read More

CN Arabia Brings ‘Mansour’ Season 2 This Ramadan

CN Arabia Brings ‘Mansour’ Season 2 This Ramadan

10 years ago by AM News DeskMedia

Turner, a division of Time Warner and parent company of Cartoon Network Arabic has brought the popular Emirati cartoon, Mansour this Ramadan. The series revolves around the heritage and values of the UAE, mixed with comedic storylines and fun characters. The cartoon is created by… Read More

Internet Boosts Overall Media Consumption Time In MENA

Internet Boosts Overall Media Consumption Time In MENA

10 years ago by Sana MahmudAdvertising

Zenith’s Media Consumption Forecasts has painted an interesting picture for media consumption pattern in the Middle East and North Africa (MENA) region. For most marketers in the region, television continues to be a medium of significance. The report however has shown a marked decline in… Read More

Missed ‘Next Track’ At ArabNet? Here’s A Video Recap

Missed ‘Next Track’ At ArabNet? Here’s A Video Recap

10 years ago by AM News DeskAdvertising

Following last year’s debut which saw more than 500 delegates, Starcom had once again partnered with the recently concluded edition of the ArabNet Summit Dubai to host ‘The Next Track’. The half-day conference, themed ‘Business Transformation’, brought together industry leaders from brands, publishers, agencies and… Read More

Admen Bet For A Cause On ‘Guess The Lions’ @Cannes 2016

Admen Bet For A Cause On ‘Guess The Lions’ @Cannes 2016

10 years ago by Sana MahmudAdvertising

As Cannes Lions 2016 draws near, forecasts on award-winning campaigns are already thriving in the advertising industry. While the admen love to debate on ads, and guess on the ads that they think will be rewarded at Cannes Lions, ‘Guess The Lions’ has brought a… Read More

Publicis Comms Repositions ARC As Independent Agency

Publicis Comms Repositions ARC As Independent Agency

10 years ago by AM News DeskAdvertising

Publicis Communications MEA has repositioned its experiential and shopper marketing division, ARC, into an independent agency. Unlike its current avatar where ARC worked within Leo Burnett MEA, it will now be at the service of all brand agencies under Publicis Communications in the region. The… Read More

UAE Digital Startups Key To Grow Global GDP by USD 1.5 Tn

UAE Digital Startups Key To Grow Global GDP by USD 1.5 Tn

10 years ago by Sana MahmudAM Unicorns

UAE digital startups can become the keystone in increasing global GDP by USD 1.5 trillion and creating 10 million youth jobs, according to industry experts speaking at the SAP Startup Focus Event. By 2020, digital startups in general will help increase global GDP by USD… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.arabianmarketer.ae and monthly print magazine The Arabian Marketer.

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