BPG Cohn & Wolfe has been appointed as the official public relations partner for the DoubleTree By Hilton Resort & Spa Marjan Island in Ras Al Khaimah. “We are thrilled to be working with one of the top ranked hotels in the region to develop… Read More
Following a three way pitch, BPG Cohn & Wolfe has been appointed to build and grow Guinness World Records’ consumer brand awareness across the UAE and Saudi Arabia. The PR agency was competing with M&C Saatchi and Fleishman Hillard. This is the first time that… Read More
The BPG Group has restructured its business to strengthen its offer to marketers and to ensure that it becomes a nimbler, sharper focused and contemporary agency. The changes mean the creation of a new group-wide strategy and business development team; appointing new leadership in the… Read More
The growing power of social media influencers and bloggers has been under discussion for some time. Reiterating findings that suggest that social media influencers are becoming critical to certain categories, a research from PR agency BPG Cohn & Wolfe shows that 71 percent of UAE… Read More
Marking its 40th anniversary, Masafi, a natural bottled water brand from underground water sources in the UAE, has embarked on a marketing campaign ‘Ask for Natural, Ask for Masafi’. The creative campaign was filmed locally at the source of Masafi Water and the UAE to… Read More
BPG Cohn & Wolfe has been appointed by the Emirates Airline Festival of Literature as its regional Public Relations agency to promote the literary event. The Emirates Airline Festival of Literature is part of the Emirates Literature Foundation under the Chairmanship of HH Sheikh Ahmed… Read More
