Significant upsets in the last year, like the predicted voting outcomes for two major events – UK Brexit and US Presidential Elections, implied how among other things, the power of the people can outsmart even the most sophisticated data-driven models. Reiterating this point, Ahmed Al… Read More
A total of 50 entries have made it to the Media Lynx category at the Dubai Lynx International Festival of Creativity 2017. Much as is seen in the other specialist categories, every year, in the media category as well, the larger portion of shortlisted work… Read More
As is the case year on year, and across platforms, the PR category has more representation from creative agencies versus PR agencies themselves. This year, at the Dubai Lynx International Festival of Creativity, Edelman has managed to score a shortlist. The lead in the category… Read More
The 33 shortlisted entries in the Promo & Activation Lynx shortlist appear to be well divided among the top contenders. FP7/ has seven shortlists in the category – one from FP7/Bey Beirut, two each from FP7/Cai Cairo, FP7/Dxb Dubai and FP7/Tun Tunis. BBDO has six… Read More
A total of 47 entries have made it to the Print & Publishing shortlist in the Dubai Lynx International Festival of Creativity. TBWA\ has 14 of these. TBWA\Istanbul has been shortlisted for Nasmed, and TBWA\Raad Dubai has been shortlisted for Go Sport and Emirates Group.… Read More
The Print & Outdoor Craft category at the Dubai Lynx International Festival of Creativity has 57 entries competing for the Lynx. Impact BBDO Dubai has 13 shortlisted entries and Memac Ogilvy has 11 entries between the Doha and Dubai office. J Walter Thompson has eight… Read More
Impact BBDO has 23 shortlisted entries, including work done from BBDO Pakistan Lahore, Impact & Echo BBDO Kuwait and Impact BBDO Dubai. Impact BBDO has the lion’s share of these with 21 entries. Memac Ogilvy & Mather has 18 shortlisted entries with work from the… Read More
In all, only eight entries have been shortlisted in the Mobile Lynx category at the Dubai Lynx International Festival of Creativity. FP7/, Memac Ogilvy & Mather and Y&R Dubai have two entries each in the category. Leo Burnett and TBWA\Raad have an entry each in… Read More
Of the 34 entries that have been shortlisted in the Interactive Lynx category at the Dubai Lynx International Festival of Creativity, TBWA\ has seven shortlists and Memac Ogilvy has six. FP7/ and Leo Burnett have five each. And Impact BBDO and J Walter Thompson have… Read More
In all, Design Lynx category have 37 entries that have made it to the shortlist. Impact BBDO has 11 of those for its work done for PepsiCo, Law Andak Dam, Sydlexia, Mercedes and Mars. J Walter Thompson that has seven entries in the shortlist has… Read More
